Design & Innovation Management

Program Overview

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The Master of Arts in Design & Innovation Management program combines design and business principles, equipping students with creative skills and management knowledge. The program prepares graduates for careers in design, marketing, consulting, and project management, enabling them to bridge the gap between business, design, and technology.

Program Outline

Degree Overview:

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Objectives:

• The Master of Arts degree program “Design & Innovation Management” enables Chinese students to develop the basic knowledge of the areas of design and economic sciences gained in their Bachelor’s degree programme and to combine creative skills with management methods.

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Program Description:

• The program combines elements of a design course of studies with business content and prepares students for work in the fields of design and creation, art and culture, marketing and PR or consulting and project management.

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Outline:

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Program Content:

• Innovative creativity techniques: Design Thinking, brand & communication management, strategy & entrepreneurship

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Program Structure:

• 4 semesters
• Campus study model
• 120 ECTS credit points

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Course Schedule:

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1st Semester

• Innovation Management
• Design Thinking
• Business Plan
• Research Methods
• German Basics I

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2nd Semester

• Brand & Communication Management
• Leadership & Sustainability
• Information & Knowledge Management
• Strategy & Entrepreneurship
• Service Engineering

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3rd Semester

• Design Management
• Future & Trend Management
• International Property Rights
• Digitalisation & Industry 4.0
• Practical Simulation: Design Concept
• German Basics II

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4th Semester

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Careers:

• Interface function between business, design, and technology.

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The tuition fee is based on the enrolment fee and FOM regular tuition fees, plus the fees of the cooperation university. For more information, please contact our Student Advisory Service.