Master of Science in Marketing Science with a Specialization in Mobile Intelligence
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Program Overview
M.S. in Marketing Science
Program Overview
The Master of Science in Marketing Science with a Specialization in Mobile Intelligence or Artificial Intelligence concentration marketing science program is offered on campus and/or fully online.
Program Goals and Learning Objectives
The MS marketing science graduate degree is designed for students that have backgrounds in Business, Marketing, Data, IT and more. Students will enter the marketplace with the ability to understand critical inquiry through different methods and approaches to evaluating strategies. They will examine the roles of mathematics, analytics, modeling, and consumer psychology in analyzing and interpreting consumer data.
Admission Requirements
- A bachelor's degree from an accredited institution
- A minimum GPA of 3.0
- Official transcripts
- Letters of recommendation
- Personal statement
Courses
- Marketing Science
- Digital Marketing
- Mobile Data Analysis
- Business Analytics
- Consumer Psychology
- AI and Machine Learning
Curriculum
The program consists of 36 credits, which can be completed in 9 months for full-time students or 1.5 years for part-time students.
Faculty & Administration
All faculty have industry experience and expertise in Marketing Science as well as mobile intelligence and will bring their knowledge and experience into the classroom.
Request Information
For more information on the M.S. in Marketing Science program, please contact us.
Apply
To apply to the M.S. in Marketing Science program, please submit your application through our online portal.
Graduate Events
We offer various graduate events throughout the year, including information sessions and open houses.
At A Glance
| Degree | Master of Science in Marketing Science with a Specialization in Mobile Intelligence (or Artificial Intelligence concentration) |
| Course Location | Jersey City Campus or Online |
| Program Duration | 36 Credits: A full-time student taking 12 credits/trimester can complete in 9 months. A part-time student taking 6 credits/trimester can complete in 1.5 years. |
| Calendar | 11-week Trimester (Fall, Winter, Spring, and Summer) |
| Course Format | Classes meet in person Monday to Thursday from 6pm to 8:30 p.m., or courses can be taken fully online. |
Pursue a Second Master’s Degree at Saint Peter’s University
Expand your expertise and elevate your career with a second master’s degree from Saint Peter’s University. Students who have already completed a graduate degree are eligible to pursue a second master’s in Data Science, Business Analytics, Cyber Security, Marketing Science, or the MBA.
If your first degree includes overlapping coursework with the second degree you wish to pursue, you will still be eligible—provided you complete at least 50% of the required credits in the new program. This flexible pathway allows you to build complementary skill sets and stay competitive in today’s rapidly evolving job market.
Whether you’re looking to pivot, specialize further, or enhance your credentials, Saint Peter’s University offers a streamlined path toward your next academic milestone.