Master of Digital Media

Program Overview

This 16-month graduate program in digital media prepares students for advanced careers and entrepreneurship. It develops six core competencies: strategy, production, design, marketing, analytics, and entrepreneurship. Through lectures, seminars, and hands-on projects, students gain expertise in digital media and are equipped for success in various fields, including production, design, marketing, analytics, and entrepreneurship.

Program Outline

Degree Overview:

• Canada's first professional graduate program in digital media
• A 16-month, full-time program that prepares students for advanced career opportunities and entrepreneurship
• Students will develop the six core competencies of digital media production:
• Digital media strategy
• Digital media production
• Digital media design
• Digital media marketing
• Digital media analytics
• Digital media entrepreneurship

Outline:

• Three, four-month on-site semesters
• One four-month internship semester
• Coursework includes:
• Digital media strategy
• Digital media production
• Digital media design
• Digital media marketing
• Digital media analytics

Teaching:

• The program is delivered through a combination of lectures, seminars, and hands-on projects
• Faculty members are leading experts in the field of digital media
• The program features a unique approach that emphasizes collaboration and hands-on experience

Careers:

• Graduates of the program will be prepared for careers in a variety of fields, including:
• Digital media production
• Digital media design
• Digital media marketing
• Digital media analytics
• Digital media entrepreneurship
• Past graduates have gone on to work for top companies in the digital arts, including Electronic Arts, Autodesk, Microsoft, Samsung, and Telefonica, as well as government and non-profit organizations