Program Overview
Business Studies
Overview
The Bachelor of Business Administration (BBA) in Business Studies at European University Cyprus (EUC) is a well-rounded and flexible degree that trains students in practical business skills in areas such as accounting, finance, human resource management, strategy, change-management, and quantitative and qualitative analysis. The program equips students to solve real-world problems, add value to products or services, and start their own business.
Program Summary
- Languages: English | Greek
- Duration: 4 years
- Mode of Study: On Campus
- ECTS: 240
Admission Process
Our dedicated Admissions Team will guide you every step of the way by answering all of your questions, helping you choose a program of study, and starting your EUC experience with a virtual or actual campus tour.
Scholarships and Financial Aid
Our Scholarship and Financial Aid program aims to provide prospective and enrolled students with information and resources to financially support your educational goals. This takes the form of academic scholarships, athletics scholarships, and family
eed-based financial aid.
Student Housing
Our student accommodation units are located only minutes from campus and are designed to offer students high-quality living spaces in elegant studios and one-bedroom flats supported by great social spaces, in-house gym, laundry rooms, and 24–hour security service.
Erasmus+ Exchange
Business Studies students participate in the Erasmus+ exchange program where they study for one or two semesters in a partner university in one of the member states of the European Union. The EUC Erasmus Office coordinates and supports participants throughout the process. Funding is provided by the Cyprus Erasmus National Agency and covers traveling and living expenses. EU and Non-EU nationals are eligible to participate in the Erasmus+ student exchange program.
PEAK
The Business students are introduced from an early stage into the world of start-ups and spin-offs at the Annual Entrepreneurship Boot camp organized by EUC-PEAK (Performance Enterprise Accelerator and Knowledge Innovation Center). EUC-PEAK targets to become a hub for research and aims to support and accelerate efforts of Entrepreneurship, Business Innovation, and Knowledge Transfer.
Program Structure
- Degree Requirements: 240 ECTS
- General Education Requirements: 30 ECTS
- Business Core Requirements: 114 ECTS
- Major Fields of Studies: 78 ECTS
- Free Electives: 18 ECTS
Bachelor – Business Studies
- General Education Requirements
- English and Communication: 18 ECTS
- COM215: Public Speaking and Human Communication (6 ECTS)
- ENB220: Writing for Business Studies (6 ECTS)
- ENB230: Business Communication in English (6 ECTS)
- Humanities & Social Sciences: 12 ECTS
- Psychology, Sociology Languages* (12 ECTS)
- English and Communication: 18 ECTS
- Business Core Requirements
- BUS100: Introduction to Business (6 ECTS)
- BUS210: Numerical Applications and Methods for Business (6 ECTS)
- BUS220: Innovation and Entrepreneurship (6 ECTS)
- BUS230: Business Computer Applications (6 ECTS)
- BUS300: International Business (6 ECTS)
- BUS400: Strategic Management (6 ECTS)
- BUS315: Business Research (6 ECTS)
- BUS405: Undergraduate Thesis (12 ECTS)
- MAR100: Introduction to Marketing (6 ECTS)
- MGT100: Principles of Management (6 ECTS)
- MGT150: Organizational Behavior (6 ECTS)
- AEF110: Introduction to Financial Accounting (6 ECTS)
- AEF125: Introduction to Managerial Accounting (6 ECTS)
- AEF100: Principles of Microeconomics (6 ECTS)
- AEF115: Principles of Macroeconomics (6 ECTS)
- AEF135: Essentials of Financial Analysis (6 ECTS)
- AEF320: Corporate and Business Law I (6 ECTS)
- AEF105: Business Statistics (6 ECTS)
- Major Fields of Study
- Students will select 12 courses from at least two (2) of the major fields of study listed below, and one (1) course from the following two courses:
- BUS420: Business Simulations (6 ECTS)
- PLC300: Placement (6 ECTS)
- Management and Marketing
- MGT200: Contemporary Leadership and Communication (6 ECTS)
- MGT215: Leading Change and Teambuilding (6 ECTS)
- MGT220: Managing and Developing Human Capital (6 ECTS)
- MGT300: SMEs Management (6 ECTS)
- MGT225: Sustainability Management (6 ECTS)
- MGT315: Special Topics in Business (6 ECTS)
- MGT325: Operations and Management Science (6 ECTS)
- MGT335: Project Management (6 ECTS)
- MAR445: Advanced Marketing Management (6 ECTS)
- MAR440: Marketing of Services (6 ECTS)
- Marketing and Digital Communications
- MAR130: Advertising and Sales Promotion (6 ECTS)
- MAR225: Professional Selling (6 ECTS)
- MAR330: Direct Marketing (6 ECTS)
- MAR450: IMC Strategy (6 ECTS)
- MAR110: Social Media and Marketing Communications (6 ECTS)
- MAR360: Public Relations Management and Practice (6 ECTS)
- MAR335: Digital Marketing (6 ECTS)
- MAR230: Consumer Behaviour (6 ECTS)
- MAR415: Customer Engagement (6 ECTS)
- MAR355: Brand Management (6 ECTS)
- Economics and Finance
- AEF390: Labour Economics (6 ECTS)
- AEF455: Multinational Corporate Finance (6 ECTS)
- AEF350: Investments (6 ECTS)
- AEF355: Portfolio Management (6 ECTS)
- AEF310: Financial Management and Control (6 ECTS)
- AEF315: Money and Banking (6 ECTS)
- AEF375: Managerial Economics (6 ECTS)
- AEF485: Economics of the European Union (6 ECTS)
- AEF370: Intermediate Macroeconomics (6 ECTS)
- AEF395: International Economics (6 ECTS)
- Hospitality and Tourism Management
- HTM100: The Hospitality Business (6 ECTS)
- HTM120: Managing Front office, Technology and Reservation Systems (6 ECTS)
- HTM330: Managing Casino, Spa and Wellness Services (6 ECTS)
- HTM220: Revenues and Cost Control in Hospitality and Tourism (6 ECTS)
- HTM110: Designing and Managing Bar and Beverage Operations (6 ECTS)
- HTM115: Fundamentals of Tourism and Global Changes (6 ECTS)
- HTM305: Niche Tourism and Innovative Products (6 ECTS)
- HTM410: Research Methods and Data Analysis in Hospitality and Tourism (6 ECTS)
- HTM320: Contemporary Challenges in Hospitality and Tourism Development and Management (6 ECTS)
- HTM400: Strategic Management and Leadership in Hospitality and Tourism (6 ECTS)
- Students will select 12 courses from at least two (2) of the major fields of study listed below, and one (1) course from the following two courses:
- Free Electives: 18 ECTS
Teaching Personnel
Click here to view the teaching personnel.
Program Outline
Careers:
- Management
- Banking and Finance
- Sales
- Advertising
- Consulting
- Marketing
European University Cyprus
Overview:
European University Cyprus is a private university located in Nicosia, Cyprus. It is committed to providing a high-quality learning experience for both undergraduate and postgraduate students, focusing on individual student growth and career development. The university boasts a diverse student body from various parts of the world, fostering a multicultural learning environment.
Services Offered:
Academic Support:
The university offers a range of academic support services, including a library, technical support, and a Future Skills Hub.Career Services:
The Career Center provides guidance and resources to help students develop their skills, connect with employers, and secure internships.Student Life:
The university offers a variety of student activities, clubs, and athletic programs to enhance the campus experience.Housing:
The university provides information and resources for students seeking housing options in Nicosia.Health and Wellness:
The university offers health and wellness services to support student well-being.Student Life and Campus Experience:
Students at European University Cyprus can expect a vibrant and engaging campus experience. The university offers a wide range of activities, clubs, and athletic programs to foster a sense of community and provide opportunities for personal growth. The university also provides resources and support for students seeking housing and health and wellness services.
Key Reasons to Study There:
International Focus:
The university attracts students from around the globe, creating a diverse and multicultural learning environment.Quality Education:
European University Cyprus is recognized for its high-quality academic programs and its commitment to student success.Career Development:
The university provides comprehensive career services to help students prepare for their future careers.Campus Life:
The university offers a vibrant campus life with a variety of activities, clubs, and athletic programs.Location:
Nicosia, the capital of Cyprus, offers a rich cultural experience and a vibrant city life.Academic Programs:
European University Cyprus offers a wide range of undergraduate and postgraduate programs across various disciplines, including:
Medicine:
The university offers programs in medicine, dentistry, and veterinary medicine.Education Sciences:
The university offers a Ph.D. program in Education Sciences.Hellenic Studies:
The university offers a Master's program in Hellenic Studies.Other Programs:
The university also offers programs in business, law, engineering, and other fields.Other:
- The university is part of Galileo Global Education, one of Europe's largest higher education groups.
- European University Cyprus is ranked among the world's top 101+ universities for quality education.
- The university has a 5-star rating for excellence.
- The university offers scholarships and financial aid to eligible students.
- The university has a strong commitment to research and innovation.
- The university offers a distance education unit for students who prefer online learning.
- The university has a strong alumni network.
- The university is committed to promoting sustainability and social responsibility.
