Internship in Public Relations Course

Program Overview

This independent study/internship program provides students with hands-on experience in public relations, marketing, communications, event planning, or social media management. Through a minimum of 120 hours of practical application, students apply their coursework knowledge to solve real-world problems, gain industry insights, and enhance their skills and confidence in the field. The program is led by an internship coordinator who monitors the internship and ensures a substantive learning experience.

Program Outline

Outline:

Course Content:

• Practical application of knowledge gained from previous coursework in a real-world context
• Application of knowledge to solve real-world problems at the internship company
• Documentation of real-world experience for future opportunities
• Insight into areas of strengths and opportunities through interaction with the internship coordinator

Course Structure:

• Independent study/internship format
• Minimum of 120 hours of practical application of course material
• Internship position secured and approved by UCLA Extension
• UCLA Extension instructor acts as an internship coordinator to monitor the internship and ensure a substantive learning experience

Teaching:

Teaching Methods:

• Independent study/internship format
• Regular interaction with the internship coordinator

Faculty:

• Erik Deutsch

Unique Approaches:

• Opportunity to gain hands-on, real-world experience in the field with a company of the student's choice
• Application of knowledge gained in coursework to solve real-world problems
• Documentation of real-world experience for future opportunities
• Insight into areas of strengths and opportunities through regular interaction with the internship coordinator

Careers:

Potential Career Paths:

• Public relations
• Marketing
• Communications
• Event planning
• Social media management

Opportunities:

• Gain practical experience in the field
• Build a professional network
• Explore different career paths
• Enhance resume and portfolio

Outcomes:

• Increased knowledge and skills in public relations
• Improved problem-solving abilities
• Enhanced communication and interpersonal skills
• Increased confidence in the field