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Students
Tuition Fee
USD 855
Per course
Start Date
Medium of studying
Fully Online
Duration
2 months
Program Facts
Program Details
Degree
Courses
Major
Public Relations | Strategic Management
Area of study
Business and Administration
Education type
Fully Online
Timing
Full time
Course Language
English
Tuition Fee
Average International Tuition Fee
USD 855
Intakes
Program start dateApplication deadline
2024-04-01-
2024-06-16-
About Program

Program Overview


This 11-week online course, led by Joann Killeen, provides public relations managers with advanced skills in staffing, budgeting, problem-solving, campaign design, and communication strategy. It covers ethical and legal considerations, and the advisory role of PR executives. The program prepares participants for higher-level positions in public relations.

Program Outline

Outline:


Course Content:

  • Staffing techniques for PR managers
  • Budgeting for PR campaigns
  • Problem-solving techniques for PR managers
  • Designing effective PR campaigns
  • Developing communication strategies
  • Ethical and legal concerns for PR executives
  • Advisory role of PR executives

Course Structure:

  • Online course with no set meeting times
  • 11-week duration

Course Schedule:

  • April 1 - June 16, 2024

Individual Modules:

No individual modules are specified in the provided context.


Assessment:

Assessment methods and criteria are not specified in the provided context.


Teaching:


Teaching Methods:

  • Not specified in the provided context.

Faculty:

  • Joann Killeen

Unique Approaches:

  • Not specified in the provided context.

Careers:


Potential Career Paths:

  • Higher-level public relations positions in corporations, agencies, and nonprofit organizations

Opportunities:

  • Not specified in the provided context.

Outcomes:

  • Not specified in the provided context.
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Admission Requirements

Outline:


Course Content:

  • Staffing techniques for PR managers
  • Budgeting for PR campaigns
  • Problem-solving techniques for PR managers
  • Designing effective PR campaigns
  • Developing communication strategies
  • Ethical and legal concerns for PR executives
  • Advisory role of PR executives

Course Structure:

  • Online course with no set meeting times
  • 11-week duration

Course Schedule:

  • April 1 - June 16, 2024

Individual Modules:

No individual modules are specified in the provided context.


Assessment:

Assessment methods and criteria are not specified in the provided context.


Teaching:


Teaching Methods:

  • Not specified in the provided context.

Faculty:

  • Joann Killeen

Unique Approaches:

  • Not specified in the provided context.

Careers:


Potential Career Paths:

  • Higher-level public relations positions in corporations, agencies, and nonprofit organizations

Opportunities:

  • Not specified in the provided context.

Outcomes:

  • Not specified in the provided context.
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