Program Overview

The Bachelor of Arts in Business Administration with a concentration in Entrepreneurship and Innovation equips students with a comprehensive understanding of business principles and specialized knowledge in entrepreneurship and innovation. The program emphasizes critical thinking, problem-solving, and communication skills, preparing graduates for careers in various fields, including entrepreneurship, innovation management, and consulting. Through a structured curriculum, diverse course offerings, and practical experiences, the program aims to develop ethical and sustainable leaders in a changing multicultural environment.