Bachelor of Applied Data Science & Business Analytics
| Program start date | Application deadline |
| 2024-09-30 | 2024-09-15 |
| 2025-03-01 | 2025-01-15 |
Program Overview
The B.Sc. Applied Data Science & Business Analytics program combines business fundamentals with data analysis, machine learning, and digital transformation. Through practical internships, consulting projects, and guest lectures from industry professionals, students gain the skills to analyze data, develop data-driven solutions, and contribute to the digital transformation of businesses. The international focus, with campuses in Germany and partner universities worldwide, prepares graduates for global careers in technology, finance, and other data-driven industries.
Program Outline
Applied Data Science & Business Analytics Program Details:
The program combines the basics of business administration with current trends and challenges of big data and applied data science trends.
Objectives: To equip students with the knowledge and skills to analyze data, develop data-driven solutions, and contribute to the digital transformation of businesses.
Target Audience: Individuals interested in data analysis, machine learning, mathematical methods, and digital transformation.
Key Facts about this Program:
- Program Name: B.Sc. Applied Data Science & Business Analytics
- Degree Awarded: Bachelor of Science
- Duration: 6 semesters (7 semesters with Global Track)
- Start Dates: September (fall term) and March (spring term)
- Campus locations: The program is offered at four campuses in Germany: Dortmund, Frankfurt, Munich, Hamburg.
- Accreditations: AACSB, FIBAA, German Accreditation Council
- Language of Instruction: 100% English
- Additional Languages: German is compulsory for international students, French, Italian or Spanish is compulsory for German-speaking students
- Practical Experience: 20 weeks compulsory internships, workshops, excursions
- The application process consists of uploading certain documents, passing two brief online tests in Maths and English language and a short interview with ISM staff in which your motivation to study and the results from the online tests will be discussed.
Program Content - Bachelor of Applied Business Analytics
1. Semester
Business Administration 1
Principles of Business Economics
- Introduction to Business Administration, Procurement & Production (2,5 ECTS)
- Marketing (2,5 ECTS)
Business Administration 2
Financial Reporting
- Financial Accounting 1(2,5 ECTS)
- Financial Reporting & Business Taxation 1 (2,5 ECTS)
Mathematical Basics
- Business Mathematics (2,5 ECTS)
- Statistics 1 (2,5 ECTS)
Business English 1
- Business Correspondence (2 ECTS)
Program Specifics
Programming/Tools
- Introduction to Programming (R/Python) (2,5 ECTS)
- SPSS (2,5 ECTS)
Core Competencies
- Scientific Methods (1 ECTS)
- Calculation Software (1 ECTS)
- Rhetoric (1 ECTS)
- Project Management (1 ECTS)
- Introduction to Business Analytics & Data Science (1 ECTS)
Second foreign language
- German 1, French 1, Spanish 1 or Italian 1 (3 ECTS)
Internship possible
2. Semester
Business Administration 3
Managerial Accounting
- Investment & Financing (2,5 ECTS)
- Cost Accounting (2,5 ECTS)
Economics 1
Principles of Economics
- Microeconomics (2,5 ECTS)
- Macroeconomics (2,5 ECTS)
Applied Statistics
- Statistics 2 (2,5 ECTS)
- Market Research (2,5 ECTS)
Business English 2
- Moderation & Presentation (2 ECTS)
Program Specifics
Analytics & Dynamics
- Predictions in Time (2,5 ECTS)
- Introduction to Panel Analytics (2,5 ECTS)
Applied Data Science 1
- Inferential Methods (2,5 ECTS)
- Multivariate Methods (2,5 ECTS)
Second foreign language
- German 2, French 2, Spanish 2 or Italian 2 (3 ECTS)
Voluntary Optional Classes
- SPSS (Statistics Software)
- Further foreign language (e.g. Spanish, French)
Internship possible
3. Semester
Business Administration 4
Human Resources & Organization Management
- Human Resource Management (2,5 ECTS)
- Organization (2,5 ECTS)
Business Admistration 5
Business Management
- Principles of Corporate Management (2,5 ECTS)
- Service Management (2,5 ECTS)
Economics 2
Basics of Political Economy
- Economic Policy (2,5 ECTS)
- Corporate Social Responsibility (2,5 ECTS)
Business English 3
- Negotiation (2 ECTS)
Program Specifics
Market Analytics
- Applied B2C Analytics (2,5 ECTS)
- Applied B2B Analytics (2,5 ECTS)
Applied Data Science 2
- Introduction to Big Data (2,5 ECTS)
- Regression Models (2,5 ECTS)
Second foreign language
- German 3, French 3, Spanish 3 or Italian 3 (3 ECTS)
Voluntary Optional Classes
- ERP-Systems (SAP)
- Further foreign language (e.g. Spanish, Italian, French)
Internship possible
4. Semester - Integrated Semester Abroad
You will spend the fouth semester of your studies abroad at a partner university abroad (24 ECTS).
Internship possible
5. Semester
Field Project
- Field Project Celonis Process Mining (e.g. Celonis, Deloitte, Jungheinrich, Tawny, Adesso, EOS, FETTE) (5 ECTS)
Business Research
- Simulation (R/Python) (4 ECTS)
- Business Modelling (2 ECTS)
E-Business
- E-Procurement (2 ECTS)
- Digital Process Management (2 ECTS)
- E-Commerce (2 ECTS)
Practical Seminar (5 ECTS)
General Management
- Strategic Management (2 ECTS)
- Leadership & Motivation (2 ECTS)
- Crisis Management & Recapitalization (2 ECTS)
Second foreign language
- German 4, French 4, Spanish 4 or Italian 4 (1 ECTS)
Further elective classes
- Standard Software 3 (Excel)
- Further foreign languages (Spanish, Italian, French)
Internship possible
6. Semester
Business Appplications in DA/DS
- Product/Sales (2 ECTS)
- Traffic Analysis & Online Marketing (2 ECTS)
- IT (2 ECTS)
Information Transfer
- Reporting & Data Visualization (2 ECTS)
- SQL Data Modeling (2 ECTS)
- Process Mining (2 ECTS)
Consulting
- Consulting Instruments (2 ECTS)
- Management of Consulting Projects (2 ECTS)
- Consulting Project/Tender Pitch (2 ECTS)
Second foreign language
- German 5, French 5, Spanish 5 or Italian 5 (1 ECTS)
BACHELOR THESIS (11 ECTS)
Optional 7. Semester: Second Semester Abroad
During the seventh semester you can optionally spend a second semester abroad (this is called the "Global Track").
Teaching:
- Teaching Methods: The program emphasizes practical learning through consulting projects, workshops, and experienced lecturers from the business world.
- Faculty: The program features 56 international and guest lecturers from the business world.
Careers:
- Potential Career Paths: Data Scientist, Business Analyst, Data Analyst, Data Engineer, Machine Learning Engineer, Digital Marketing Analyst, Business Intelligence Analyst.
- Opportunities: The program prepares students for international careers in various industries, including technology, finance, consulting, and marketing.
- Outcomes: Graduates will be equipped with the skills and knowledge to analyze data, develop data-driven solutions, and contribute to the digital transformation of businesses.
Other:
- International Focus: The program emphasizes internationality with students from 84 nationalities and 30% international students.
- Network: The program offers a network of more than 190 partner universities for semester abroad opportunities.
- Learning Environment: Students study in small learning groups and learn from experienced professionals.
ISM International School of Management Germany (Berlin, Dortmund, Munich, Frankfurt, Cologne, Hamburg, Stuttgart)
Overview:
ISM International School of Management is a private university in Germany offering a range of business-related programs. It is known for its international focus, practical orientation, and strong corporate network. ISM is one of the few private universities in Germany to hold the prestigious AACSB accreditation, signifying its commitment to high-quality teaching and research.
Services Offered:
ISM provides a comprehensive range of services to its students, including:
Study Advisor:
Personalized guidance and support throughout the application and study process.International Office:
Assistance with international exchange programs and study abroad opportunities.Career Center:
Resources and support for career development, including job search assistance and internship placements.Student Office:
Administrative support and assistance with student life matters.Language Center:
Language courses and support for students to improve their language skills.Library:
Access to a wide range of academic resources and materials.Entrepreneurship as a Service:
Support and resources for students interested in starting their own businesses.Alumnimanagement:
Networking opportunities and support for graduates.Student Life and Campus Experience:
ISM offers a vibrant and international campus experience with:
Small learning groups:
Facilitating personalized attention and interaction with professors.Professors with practical career experience:
Bringing real-world insights and knowledge to the classroom.Cozy learning atmosphere:
Fostering a supportive and collaborative environment.Students from around the world:
Providing a diverse and enriching learning experience.Over 190 partner universities:
Offering extensive opportunities for study abroad semesters.Key Reasons to Study There:
International AACSB accreditation:
Demonstrating high-quality teaching and research standards.Strong corporate network:
Providing access to internships, job opportunities, and industry connections.Practical orientation:
Emphasizing real-world application of knowledge through projects and internships.High employability rate:
Graduates are highly sought after by employers.Top rankings:
Recognized as a leading international business university.Seven campuses across Germany:
Offering flexibility and choice of location.Academic Programs:
ISM offers a wide range of academic programs, including:
Bachelor's Programs:
- International Management
- Finance & Management
- Applied Data Science & Business Analytics
- Information Systems
Master's Programs:
- International Management
- Strategic Marketing Management
- Digital Marketing
- Finance
- International Business
- Logistics & Supply Chain
- Luxury, Fashion & Sales Management
- Strategic Sports Management
- Psychology & Management
- Entrepreneurship
MBA Programs:
- General Management (full-time and part-time)
Distance Learning:
- Online Bachelor's and Master's programs
Other:
ISM also offers:
Online Info Sessions:
Providing information about its programs and application process.Study fee discounts:
Offering financial assistance to eligible students.Online admission test:
Facilitating the application process.Free online consultations:
Providing personalized guidance from study advisors.Note:
This summary is based on the provided context and does not include any contact details, hyperlinks, or email addresses.
Language Proficiency Requirements:
- Curriculum vitae (CV)
- Letter of motivation
- School-leaving certificate qualifying you to study at a higher education institution (the original must be submitted by the start of your studies.)
Language Proficiency Requirements:
- Proof of English language skills (min. level B2)
Great professors with an incredible amount of real industry experience! Incredibly well organized and structured. Simply great!
The very different courses, from accounting to marketing, give you an overview of the diversity of what you can/will expect in your professional life. The lecturers take the time to answer questions and if there is a problem with understanding, the best possible help is provided.
