Program Overview

The MSc in Marketing at IBAT College Dublin is a 1-year, full-time program designed to enhance graduates' marketing expertise and professional growth. It emphasizes digital and omni-channel marketing, preparing students for future career opportunities in a rapidly evolving marketing landscape. The program combines practical projects with continuous assessment, industry-aligned modules, and an industry work placement research project. Graduates are equipped for various roles in marketing, digital marketing, and innovation across diverse industries.