Program Overview
The Digital Skills and Technology Certificate equips students with the knowledge and skills for a career in digital media. The program focuses on digital media design, branding, marketing on social media, and Search Engine Optimization (SEO). Students create a prototype for a website or app and develop essential skills for future career paths in the digital media industry. The program is offered in both Surrey and Burnaby campuses and offers a flexible schedule with full-time and part-time options.
Program Outline
Digital Skills and Technology Certificate:
Degree Overview:
The program focuses on digital media design, branding, marketing on social media, and Search Engine Optimization (SEO). They also develop essential skills for future career paths in the digital media industry.
Program Objectives:
- Master the fundamentals of digital media design.
- Understand branding and its role in digital marketing.
- Implement effective social media marketing strategies.
- Optimize websites for search engines.
- Gain confidence in making decisions for future career paths in digital media.
Outline:
Theory Courses:
- CPDT100: College Success Strategies and Orientation (20 hours)
- DIGM140: Digital Media Design (40 hours)
- DIGM120: Digital Branding (40 hours)
- DIGM130: Search Engine Optimization (40 hours)
- DIGM150: Social Media Marketing (40 hours)
- CAPSTN: Capstone (20 hours)
Course Schedule:
The program offers a flexible schedule with full-time and part-time options. The specific schedule for each offering is subject to change.
Individual Modules:
- CPDT100: This module introduces students to essential skills for success in college, including time management, study habits, and communication skills.
- DIGM140: This module explores the principles of digital media design, including color theory, typography, and layout.
- DIGM120: This module focuses on branding and its role in digital marketing, including brand identity, brand strategy, and brand management.
- DIGM130: This module covers the fundamentals of Search Engine Optimization (SEO), including keyword research, on-page optimization, and link building.
- DIGM150: This module explores social media marketing strategies, including platform selection, content creation, and engagement.
Assessment:
Teaching:
Careers:
The Digital Skills and Technology Certificate program prepares students for a variety of careers in the digital media field, including:
- Digital Media Designer
- Social Media Marketer
- Search Engine Optimization Specialist
- Web Developer
- Content Creator
- Marketing Specialist
Other:
- The program is offered in both Surrey and Burnaby campuses.
- The program is open to high school graduates or mature students.
- The program requires a minimum passing grade in Grade 10 English or communications course.
- The program offers a flexible schedule with full-time and part-time options.
- International students must comply with the requirements of Immigration, Refugees and Citizenship Canada in respect to study permit.
International Students
Tuition Fee: $3,000 Assessment Fee: $250 Application Fee: $500 Administration Fee: $520 Other Fee: $300 Textbook Fee: $630 Course Material Fees: $300 Total Fees: $5,500
Domestic Students
Tuition Fee: $850 Assessment Fee: $0 Application Fee: $220 Administration Fee: $0 Other Fee: $0 Textbook Fee: $630 Course Material Fees: $300 Total Fees: $2,000