Program Overview

MA Fashion: Digital Futures

Course Overview

The MA Fashion: Digital Futures course is designed to equip students with the advanced knowledge and skills required to create and implement complex designs and technology projects in the fashion industry. The course focuses on digital transformation, innovation, and sustainability, and is ideal for those keen to develop advanced knowledge in digital transformation within the fashion industry.

Why Study This Master's?

• Implement innovative communications within the rapidly evolving fashion and design industry
• Explore cutting-edge technologies
• Utilise state-of-the-art software such as AI Generative software (Stable Diffusion), CLO3D, MD, and Adobe Substance Suite
• Receive 1-2-1 sessions with digital design tutors and industry representatives
• Create innovative work that takes into careful consideration both ethics and sustainability

Key Study Topics

• 3D modelling
• Digital marketing
• Digital creative direction
• AR design
• VR design
• Marketplace creation
• Sensory design (Haptic)
• Large and small SME international fashion brands
• Online advertising
• Public relations
• Social media
• E-commerce
• Fashion design
• Commercial and creative pattern cutting
• Product development
• Own ventures
• Gaming
• Digital fashion design

The Specifics

Semester 1

• Build skills around three-dimensional printing of models and images (3D) and the making of virtual environments (VR)
• Develop skills in volumetric data capture and investigate and realise radical project proposals through collaborative interactions with peers and industry
• Upskill in the latest advancements in AI, Web3, digital fashion, metaverse asset realisation, AR, VR, and XR
• Trained on state-of-the-art software such as Generative AI software (Stable Diffusion), CLO3D, MD, Adobe Substance Suite, Blender, Cinema4D, Unity, Rhino, and relevant AR, VR, and XR platforms

Modules Covered in Semester 1

• Introduction to Digital Fashion Technology
• Mixed Reality

Semester 2

• Work through various prototypes, case studies, and experiment with digital workflows
• Receive direct staff and industry feedback in a process designed to rapidly define your final project proposal
• Focus on a key target market and realise an outcome that is both innovative and realistic, as well as considered from both an ethical and sustainable standpoint
• Receive 1-2-1 sessions with digital design tutors and industry representatives to assist with project sampling, workflow, and ideation, as well as to provide constructive feedback throughout the design development process

Modules Covered in Semester 2

• Industry Project: Proof of Concept
• New Technologies and Experimentation

Semester 3

• Complete a statement of intent and a proposal covering your aims, objectives, and timeline for your Final Major Project (FMP)
• Work towards an outcome focused on disruptive industry impact, demonstrating design and digital innovation, as well as showcasing technical abilities over several digital programs or platforms
• The semester will culminate in a final presentation to major brands, industry, and press in partnership with London Fashion Week

Modules Covered in Semester 3

• Final Project

Career Pathways

The course is uniquely tailored for students wishing to pursue a career within:

• Business start-up
• Marketing/digital marketing
• Branding
• E-commerce
• Buying
• Business analysis
• HR
• Finance

Entry Requirements

Home

• A lower second-class honours (a 2:2, or equivalent non-UK qualifications) or higher in a relevant subject, or an equivalent professional qualification in a related subject
• If you are applying directly from an undergraduate degree course without experience or professional practice, you must be able to demonstrate a good knowledge of your chosen subject area

International

• If you have international qualifications, please view our entry requirements per country
• In order to be eligible for this course, you will need to be a competent speaker and writer of English
• If you require a Student Visa, you need to provide us with an IELTS or equivalent English language qualification, which demonstrates a minimum of 6.0 (with a minimum of 5.5 in each sub-test) or CEFR Level B2 in each component

Selection Criteria

• We welcome suitably-qualified applicants who are able to demonstrate a good level of skills in areas associated with this subject
• To get a holistic view of your ability and aptitude to succeed on the course, we will also consider your enthusiasm and interest in the subject area, how you manage the creative process, previous study, and your professional skill-set

Fees and Funding

Tuition Fees for 2024/25

• UK: £9,250 per year
• Overseas: £18,000 per year

Tuition Fees for 2025/26

• UK: £9,750 per year
• Overseas: £18,000 per year

Industry Connections

• You can’t learn in a vacuum, which is why industry connection is ingrained into everything we do
• Ravensbourne University London will equip you for success in the creative and digital industries
• Our tutors are respected academics and practitioners with substantial experience and industry links, while our suite of postgraduate courses has been designed with industry, for industry

Facilities

• EventsHub
• The Workshop
• CreativeLab

Interview and Portfolio

• Admission onto this course is also subject to successful completion of an interview and portfolio (or showreel)
• If you wish to study this course, we will need to see examples of previous art, new media, and/or design work that showcases your suitability for the course

Personal Statement

• We want to know why you chose the UK as your study destination, what attracted you to Ravensbourne and the course, and how it relates to or fits in with your plans for the future
• We love to hear people's motivations and aspirations, so please make your personal statement, 'personal'

Lecturers

• Adam Andrascik, MA, BA