Bachelor of Creative Media

Program Overview

The Bachelor of Creative Media at UCOL is a multi-disciplinary program that equips students with the skills and knowledge to work in the global creative industries. Students can mix and match subjects within illustration, videography/filmmaking, 3D/animation, photography, and design. The program emphasizes concept creation, critical thinking, and industry experience through the "Workhub" approach, preparing graduates for successful careers in various creative fields.

Program Outline

Bachelor of Creative Media at UCOL

Degree Overview:

Objective:

To equip students with the comprehensive knowledge, skills, and expertise they need to work and contribute to the growing global creative industries.

Description:

• This multi-disciplinary degree allows students to mix and match a range of subjects within illustration, videography/filmmaking, 3D/animation, photography, and design.
• They will develop a multidisciplinary approach in the context of cultural and ethical influences, enabling them to contribute to creative industry solutions and outputs in New Zealand and around the world.

Outline:

• This program consists of 360 credits spread over three years, with the option of studying full-time or part-time.
• Year One:
• Semester 1: Introduces students to the types of careers available in the creative industry and explores each creative area (illustration, photography, filmmaking, design, and 3D/animation).
• Semester 2: Students build upon the knowledge gained in Semester 1 and choose three workshops a week to focus on their preferred areas.
• Year Two:
• Semester 1: Students choose two specialist areas and create projects using these subjects through workshops or specialized subjects.
• Semester 2: Students further develop their skills in their chosen specializations and are gently introduced to the "Workhub" where they begin working with real clients.
• Year Three:
• Students complete significant projects, refine their skills, and work with real clients in the "Workhub" for 120 hours of work experience.
• They also research and create a professional portfolio for future clients or employers, which is showcased in a graduate exhibition at the end of the year.

Assessment:

• Assessment methods include a combination of projects, assignments, presentations, and examinations.
• The program utilizes industry-standard assessment criteria to ensure students are meeting professional expectations.

Teaching:

• Teaching methods include lectures, tutorials, workshops, and industry-specific projects.
• The program boasts experienced and passionate faculty members who are actively involved in the creative industries.
• UCOL utilizes a unique "Workhub" approach, which allows students to work with real clients and gain valuable industry experience.

Careers:

• Potential career paths for graduates include:
• Photography (commercial, portrait, wedding, architectural, and many more)
• Graphic design/illustration (design app graphics, marketing resources, websites, user interfaces, concept development)
• 3D/animation (storyboard artist, illustrator)
• Visual journalism (photojournalist, documentary maker, infographics designer)
• Video (television producer, television director, documentary maker)
• The program focuses on preparing students for the workforce and provides them with the skills and knowledge they need to be successful in their chosen field.

Other:

• The program offers a supportive and collaborative learning environment where students can develop their creativity and critical thinking skills.
• UCOL has excellent well-being and educational support systems, community and industry connections, which enable students to engage with real-world experiences before entering the workforce.

Additional Points:

• UCOL offers a range of scholarships and financial assistance options for students.
• The program is designed to be flexible, allowing students to tailor their studies to their individual needs and career aspirations.
• UCOL has a strong reputation for producing graduates who are highly sought after by employers in the creative industries.