| Program start date | Application deadline |
| 2024-08-15 | - |
| 2024-01-04 | - |
Program Overview
Suffolk University's Graduate Certificate in Customer Insights equips students with advanced research methods, data analysis, and visualization skills. Taught by renowned faculty, the program emphasizes hands-on projects and case studies, preparing graduates for careers in market research, marketing analytics, and customer insights. It can be completed part-time in one semester and can be stacked with other graduate certificates or applied towards an MS in Marketing.
Program Outline
Outline:
This program delves into research methods, qualitative and quantitative analysis, and data visualization. It emphasizes:
- Advanced software use
- Hands-on projects
- Case studies
- Global and cross-cultural consumer behavior
- Established and emerging research techniques
- Active participation in qualitative research
Structure:
- Designed for part-time completion in one semester on campus.
- Can be stacked with Graduate Certificates in Digital Marketing Analytics or Strategic Marketing.
Teaching:
- Taught by leading faculty members at the Sawyer Business School, ranked among the best in the world.
- Utilizes advanced software and hands-on projects.
Careers:
- Prepares graduates for careers in market research, marketing analytics, and customer insights.
- Enhances employability in various industries.
Other:
- The program emphasizes the development of analytical and research skills for understanding customer behavior and driving business decisions.
Suffolk University
Overview:
Suffolk University is a private university located in Boston, Massachusetts. It offers a wide range of undergraduate, graduate, and law programs. The university is known for its focus on experiential learning and its commitment to preparing students for successful careers.
Services Offered:
Suffolk University provides a variety of services to its students, including:
Academic Advising:
Students have access to academic advisors who can help them with course selection, degree planning, and career exploration.Career Center:
The Career Center offers resources and support to help students find internships, jobs, and graduate school opportunities.Libraries & Archives:
Suffolk University has a comprehensive library system that provides students with access to a wide range of resources, including books, journals, databases, and online research tools.Student Services:
The university offers a variety of student services, including counseling, health and wellness services, and safety and security services.Housing & Dining:
Suffolk University provides on-campus housing options for students, as well as dining services.Student Involvement:
Students can get involved in a variety of clubs, organizations, and activities.Student Life and Campus Experience:
Suffolk University offers a vibrant and engaging campus experience. Students can enjoy:
Location in Boston:
The university is located in the heart of Boston, providing students with easy access to the city's cultural attractions, museums, and entertainment venues.Experiential Learning:
Suffolk University emphasizes experiential learning, providing students with opportunities to apply their knowledge in real-world settings.Student Organizations:
Students can join a variety of student organizations that align with their interests and passions.Athletics:
Suffolk University has a competitive athletics program, with teams competing in NCAA Division III.Key Reasons to Study There:
Location in Boston:
Suffolk University's location in Boston provides students with access to a vibrant city with numerous career opportunities.Experiential Learning:
The university's focus on experiential learning prepares students for success in their chosen fields.Small Class Sizes:
Suffolk University has a student-to-faculty ratio of 13:1, allowing for personalized attention and interaction with professors.Diverse Student Body:
Suffolk University has a diverse student body, creating a rich and inclusive learning environment.Academic Programs:
Suffolk University offers a wide range of academic programs, including:
College of Arts & Sciences:
Offers undergraduate and graduate programs in the humanities, social sciences, and natural sciences.Sawyer Business School:
Offers undergraduate and graduate programs in business administration, accounting, finance, and marketing.Suffolk University Law School:
Offers a Juris Doctor (JD) degree and a variety of graduate law programs.Other:
Entry Requirements:
For All Applicants:
- A bachelor's degree from an accredited institution.
- Minimum GPA of 3.0 in the last 60 semester hours of coursework.
- Two letters of recommendation from academic or professional sources.
- A statement of purpose outlining your career goals and how the Graduate Certificate in Customer Insights will help you achieve them.
- A resume highlighting your relevant work experience and skills.
Additional Requirements for International Students:
- Official transcripts from all post-secondary institutions attended, translated into English by a certified translator.
- A minimum TOEFL score of 80 or an IELTS score of 6.5.
- A financial affidavit demonstrating your ability to cover the cost of tuition and living expenses.
Language Proficiency Requirements:
For All Applicants:
- English proficiency is required for all applicants.
- Applicants whose native language is not English must submit official TOEFL or IELTS scores.
- Minimum TOEFL score of 80 or an IELTS score of 6.5.
Note:
The TOEFL and IELTS scores listed are the minimum requirements. Applicants with higher scores may be given preference.
