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Students
Tuition Fee
EUR 12,000
Per year
Start Date
Medium of studying
On campus
Duration
12 months
Program Facts
Program Details
Degree
Masters
Major
Digital Marketing | Artificial Intelligence | Data Science
Area of study
Business and Administration | Information and Communication Technologies
Education type
On campus
Timing
Full time
Course Language
English
Tuition Fee
Average International Tuition Fee
EUR 12,000
Intakes
Program start dateApplication deadline
2024-10-01-
About Program

Program Overview


M.Sc. Digital Transformations

Elevate your career with our Master's programme in Digital Transformations at UE Germany.


Nurturing future leaders in digital innovation and strategy

The Master's programme in Digital Transformations at the University of Europe for Applied Sciences (UE) is designed to impart practical expertise and conceptual confidence to students. The interdisciplinary skills required for digital conception, design, transmission, use, and storage of data and information are comprehensively addressed within this programme. Graduates of this programme are equipped to critically accompany digital developments and societal changes and to develop new virtual communication strategies and technologies. They can support the ongoing globalization and digital networking and assist organizations in structuring and inter-organizational communication through social technologies. Additionally, they are capable of implementing new digital concepts in cultural institutions and actively accompanying digital changes. This Master's programme is aimed at students seeking a degree in a business, social, or humanities-related field.


Curriculum

The Digital Transformations programme consists of modules such as "Data Analytics", "Machine learning" & "Managing Innovation".


Key facts MSc Digital Transformations

Admission Requirements

Here are some things you will require for your application at the UE:


  • Completed admission form
  • Transcript & language proficiency
  • CV & Copy of passport

Fees

  • EU applicants standard: From € 854 monthly
  • Non-EU applicants standard: From € 12,000 yearly

Semesters & Credits

  • Standard Track (120 ECTS), Fast Track (60 or 90 ECTS) (2,3 or 4 semesters)
  • Teaching language: English
  • Classes are typically scheduled between Wednesdays & Saturdays

The programme starts in the winter semester 2024/25


Spotlight Module: "Digital Transformations"

Digital transformation processes change cultural, communicative, and societal interactions through various media, involving both digitised and born-digital materials. These processes merge traditional social science methods with computing tools like data visualisation, information retrieval, data mining, statistics, text mining, digital publishing, and digital memory. This introductory seminar covers the fundamentals of artificial intelligence, computer languages, robotics, and cognitive psychology related to information acquisition, storage, and symbolic representation. It begins with different information models and techniques from various disciplines, including machine learning, symbolic manipulation, algorithms, and recent developments like Chat GPT and CGI applications. Key concepts include embodiment, entanglement, and immersion in Digital Cultural Heritage, the Internet of Things, new media, and creating digital worlds (hybrid, mixed, augmented, and extended realities). The seminar spans the history and epistemology of digital media in the humanities to implementing knowledge representation across various media, exploring how AI and neural networks have evolved into today's Metaverse and other applications.


Career Opportunities for Graduates in Digital Transformations

The broad range of topics offered in our M.Sc. in Digital Transformations equips our graduates with the skills and knowledge to excel in a wide variety of fields. Graduates can pursue careers in museum and archival studies as digital curators or take on roles such as data scientists, digital archivists, and data analysts, specialising in the digitisation of texts and information. Opportunities also abound in publishing, online media, and both university and non-university research institutions, where they may work as text and language analysts or online publishers. Some may choose to explore emerging fields like data artistry and big data analysis, customer experience management, or cloud architecture. Others might develop or apply artificial intelligence, work as environmental technicians, or succeed in e-commerce as merchants. Graduates may also become process managers and system architects for digital health, or contribute to the growing field of robotic process automation (RPA) as consultants and developers. This seamless integration of theoretical knowledge and practical skills ensures that our graduates are ready to make a lasting impact in their chosen professions.


Admission Requirements

Our applicants have a strong interest in and a basic understanding of different virtual and digital environments in different media and modalities (e.g. image, sound) and basic ideas of so-called computation models as well as programming languages and are familiar with current AI applications in design processes, i.e. from text to image, text to video, 3D, audio, etc. The following applicants can be admitted to the programme:


  • Applicants with humanities degrees, e.g., in (comparative) cultural studies, philosophy, sociology, art history, media studies, linguistics, literary studies, psychology, etc.
  • Applicants with degrees in art and design-related subjects, e.g., fine arts, architecture or design, e.g., communication, graphics, media, industrial, etc.
  • Applicants with degrees in business-related subjects, e.g., economics, marketing, business administration, etc.

Prioritising Human-Centric Digital Transformation

Recommendation for the Programme: Content on human-centred design, digital ethics, and inclusive technology helps graduates develop systems that prioritise user needs, accessibility, and ethical considerations.


Key Insight from the World Economic Forum Report: User-centric approaches, like UX design and ethical AI, are critical for successful digital transformation.


Industry Collaborations: Building Bridges to Success

Gain access to internships and real-life business projects with a range of leading companies to boost your career.


Inspiring Creativity: Student Projects Showcase

See all students projects


Learn from our Experts

Here you will find further valuable information about our professors and their career.


More


Prof. Dr. phil. habil. Martin Thiering

Prof. Dr. phil. habil. Martin Thiering teaches at the Faculty of Art and Design at the University of Europe for Applied Sciences. Read more.


Read More


Career opportunities after completing the Digital Transformations (MSc) programme

The broad range of topics offered in our M.Sc. in Digital Transformations prepares our graduates perfectly for their future careers.


This includes, for example, the following positions:


  • Museum and archival studies, digital curators
  • Data scientists, digital archivists, and data analysts (digitization of texts and information)
  • Publishing and online media, university and non-university research institutions
  • Text and language analysts, online publishers
  • Data artists and big data analysts
  • Customer experience managers
  • Cloud architects
  • Developers and users of artificial intelligence
  • Environmental technicians
  • E-commerce merchants
  • Process managers and system architects for digital health
  • Robotic process automation (RPA) consultants/developers

Application Process

For the Digital Transformations degree programme, you can apply up to one year in advance for your desired starting semester. Please create an account and fill in our online application.


Accredited by:

  • Accreditation Council

Member of:

  • Global University Systems (GUS)

Program Outline


Degree Overview:


Master of Science in Digital Transformations (MSc)


Overview:

This Master's program equips students with the expertise and skills to navigate the digital transformation landscape. It focuses on the interdisciplinary knowledge required for conceptualizing, designing, transmitting, using, and storing data and information in the digital realm.


Objectives:

  • To provide students with a comprehensive understanding of digital technologies and their impact on society.
  • To develop students' critical thinking and problem-solving skills in the context of digital transformations.
  • To equip students with the necessary skills and knowledge to design, implement, and manage digital solutions in various organizations and sectors.
  • To prepare students for successful careers in the digital economy.

Program Description:

The MSc in Digital Transformations program is designed for a diverse range of students, including those with backgrounds in business, social sciences, and humanities. It provides a rigorous and practical curriculum that combines theoretical knowledge with hands-on experience. Students will learn from leading experts in the field and have the opportunity to work on real-world projects.


Outline:


Program Content:

The curriculum covers a wide range of topics, including:

  • Data analytics
  • Machine learning
  • Digital strategy
  • Digital innovation
  • Design thinking
  • User experience design
  • Social media marketing
  • Digital ethics

Structure:

The program is offered in three tracks:

  • Standard Track (120 ECTS): This track is designed for students who want to gain a comprehensive understanding of digital transformations.
  • Fast Track (60 or 90 ECTS): This track is designed for students who already have some experience with digital technologies and want to specialize in a particular area.
  • Dual Degree Program (180 ECTS): This track allows students to earn a second master's degree in a related field, such as Business Administration or Information Technology.

Course Schedule:

The program is offered on a full-time or part-time basis. The full-time program can be completed in one year, while the part-time program can be completed in two years.


Individual Modules:

The program consists of several modules, including:

  • Data Analytics: This module introduces students to the principles and techniques of data analysis.
  • Students will learn how to collect, clean, and analyze data using various tools and software.
  • Machine Learning: This module introduces students to the basics of machine learning.
  • Students will learn how to build and train machine learning models and how to use them to solve real-world problems.
  • Managing Innovation: This module focuses on the management of innovation processes in organizations.
  • Students will learn how to identify and evaluate new opportunities, develop innovation strategies, and manage the implementation of innovative projects.
  • Digital Strategy: This module helps students develop a comprehensive understanding of digital strategy.
  • Students will learn how to create and implement digital strategies that align with the overall business objectives.
  • Design Thinking: This module introduces students to the design thinking process.
  • Students will learn how to use design thinking to solve complex problems and develop innovative solutions. Students will learn how to create user-centered designs that are both functional and enjoyable.
  • Social Media Marketing: This module introduces students to the basics of social media marketing.
  • Students will learn how to use social media to reach their target audience and promote their products or services.
  • Digital Ethics: This module explores the ethical implications of digital technologies.
  • Students will learn about the challenges and opportunities of digital ethics and how to approach them in a responsible way.

Assessment:

Student assessment in the program will be conducted through a variety of methods, including:

  • Exams
  • Assignments
  • Projects
  • Presentations
  • Class participation
  • The specific assessment methods will vary depending on the module.

Teaching:

The program is taught by a team of experienced and qualified faculty members who are experts in their respective fields. The faculty uses a variety of teaching methods, including lectures, seminars, workshops, and guest lectures. The program also makes use of the latest technology, such as online learning platforms and virtual reality.


Careers:

Graduates of the MSc in Digital Transformations program will be well-positioned for careers in a variety of sectors, including:

  • Technology
  • Business
  • Marketing
  • Education
  • Government
  • Non-profit organizations
  • Some of the potential career paths for graduates of the program include:
  • Data Analyst
  • Machine Learning Engineer
  • Digital Strategist
  • Innovation Manager
  • User Experience Designer
  • Social Media Manager
  • Digital Ethics Consultant

Other:

  • The program is offered in English.
  • The University of Europe for Applied Sciences is a member of the Global University Systems group of companies.
  • The program has a strong focus on industry partnerships and internships.

EU applicants standard: € 820 monthly Non-EU applicants standard: € 10,938 yearly

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About University
Masters
Bachelors
Foundation
Courses

University of Europe for Applied Sciences


Overview:

The University of Europe for Applied Sciences (UE) is a state-recognized, private university with four campuses in Germany: Berlin, Hamburg, Iserlohn, and the UE Innovation Hub. It is known for its excellent teaching, international focus, and strong industry partnerships.


Services Offered:


Student Life and Campus Experience:

The UE offers a vibrant campus experience with a unique atmosphere at each location. Students can participate in various events, engage with faculty and peers, and benefit from the university's international connections.


Key Reasons to Study There:

    Excellent Teaching:

    The UE has received numerous awards for its high-quality teaching, including recognition from STERN, the German Institute for Service Quality, and ntv.

    International Focus:

    The UE is recognized as a leading institution in international orientation by U-Multirank and is ranked among the top 10 universities in economics.

    Industry Partnerships:

    The UE has established partnerships with renowned organizations like Borussia Dortmund, providing students with unique opportunities for internships, networking, and career development.

    Career Success:

    Over 90% of UE graduates in business and art & design fields find jobs within 12 months of graduation.

Academic Programs:

The UE offers a range of Bachelor's and Master's programs. Specific program details are not provided in the context.


Other:

  • The UE has opened its first campus in Dubai, United Arab Emirates, marking a significant milestone in its commitment to international collaboration.
  • The UE has been recognized as one of the best private universities in Germany by the "Deutscher Bildungsaward 2023/24."
  • The UE has been ranked among the top five providers of continuing education by Globis.
  • The UE has been awarded the "TOP Media School" title by ServiceValue.

Total programs
72
Admission Requirements
  • Transcript and language proficiency: Your official academic transcripts from previous institutions, translated into English if necessary, and proof of English language proficiency through a recognized test score (e.g., TOEFL, IELTS).
  • CV and copy of passport: A current curriculum vitae highlighting your academic and professional experience, and a copy of your passport for identification purposes.

Non-EU Applicants:

  • Completed admission form: Same as for EU applicants.
  • Transcript and language proficiency: Same as for EU applicants.
  • CV and copy of passport: Same as for EU applicants.
  • However, it does mention that the program is taught in English. it is safe to assume that applicants need to demonstrate English language proficiency through a recognized test like TOEFL or IELTS. The specific score requirements may vary depending on your nationality and educational background.
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