Program Overview

Bachelor of Arts (BA), Communication: Digital Media

Program Overview

The Communication: Digital Media concentration prepares students to work in varied areas such as journalism, social media management, corporate and documentary video production, podcasting, website content development, nonprofit promotion, and digital media ministry. Students will build diverse skills across multiple facets of media production and content development.

Program Details

• Total Credit Hours: 120
• Program Type: BA
• I-20 Approved: Yes
• I-17 Approved: Yes
• Program Director: Robert Reeves
• Class Format: Seated (Main Campus)
• Program Duration: 4 Years (8 Semesters)
• Start Date: Fall: August | Spring: January

Admission Requirements

• Previous Degree Required: No previous degree is required to enroll in this program.
• Transcript Required: Official high school or GED transcripts will need to be submitted as part of the application process for this program. Transfer students must submit official transcripts from their previous school.
• Additional Admission Requirements: Two essays (prompts) or official SAT, ACT, or CLT scores are required during the application process.
• Application Deadline: Anderson University has a rolling admission process (students are notified when they are accepted whenever that is during the year) but students are encouraged to apply by the following dates: December 1st for the best scholarship consideration and no later than July 1st to begin in the fall semester.

Career Outcomes

• Communication students can anticipate working in digital media content development positions for public relations, marketing, and advertising agencies, as well as a variety of organizations that have communication needs.
• The degree is broad enough to offer opportunities in broadcast and radio news production, social media management, website development, nonprofit development, and Christian missions and ministry.

Why AU?

• The world has a dire need for ethical communicators, and an Anderson University degree gives students an opportunity to create an impact for Christ in the workplace.
• Media ethics and professional values based on Christian principles play a central role in the courses offered, as well as in other activities such as internships, field trips, and appearances by guest speakers.