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Students
Tuition Fee
Start Date
Medium of studying
Fully Online
Duration
Program Facts
Program Details
Degree
Masters
Major
Communications Technology | Data Analytics | Data Science
Area of study
Information and Communication Technologies
Education type
Fully Online
Timing
Full time
Course Language
English
About Program

Program Overview


UNT's online Master of Science in Digital Communication Analytics equips students with skills in data extraction, analysis, and modeling to enhance decision-making in public relations, marketing, and advertising. Designed for beginners, the program emphasizes practical experience and prepares graduates for roles at leading media and communications organizations. Faculty bring extensive industry experience to the classroom, fostering hands-on learning and career success.

Program Outline


Degree Overview:

UNT's accelerated online Master of Science in Digital Communication Analytics is designed to give a broad-based approach to enable you to extract, report, model and analyze communications data and to facilitate better decision-making in public relations, marketing or advertising. The program is designed for novices in the field and follows a well-defined step-by-step process that helps to ensure student success. No prior knowledge of digital communications analytics is required.


Other:

The Frank W. and Sue Mayborn School of Journalism at UNT is among the nation's top schools for journalism and mass communication, with undergraduate and graduate degree programs that prepare students for careers in print and digital journalism, broadcast journalism, advertising, public relations and photojournalism.


Marketable Skills:

  • Management of online content
  • Stakeholder and audience segmentation and analysis
  • Strategic communication campaign effectiveness analysis
  • Research, data collection and interpretation
  • Journalism-related computer technology aptitude
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About University
PhD
Masters
Bachelors
Diploma
Courses

University of North Texas Summary


Overview:

The University of North Texas (UNT) is a public research university located in Denton, Texas. It is a large institution with nearly 47,000 students, making it a top choice for career readiness in Texas. UNT offers a wide range of academic programs, including bachelor's, master's, and doctorate degrees, as well as certificates.


Services Offered:

UNT provides a variety of services to its students, including:

    MyUNT:

    A portal for accessing student information, grades, and other resources.

    CANVAS:

    An online learning platform for accessing course materials and submitting assignments.

    Student Email:

    An email account for communication with faculty, staff, and other students.

    UNT Directory:

    A directory for finding contact information for faculty, staff, and departments.

    Libraries:

    Access to extensive library resources, including books, journals, and databases.

    Financial Aid:

    A variety of financial aid options, including scholarships, grants, and loans.

    Student Life:

    A wide range of student organizations, clubs, and activities.

    Campus Map:

    An interactive map of the campus, including buildings, parking lots, and other points of interest.

    Jobs at UNT:

    A job board for students seeking on-campus employment.

Student Life and Campus Experience:

UNT offers a vibrant and diverse campus experience with a wide range of opportunities for students to get involved. Students can participate in:

    Student organizations:

    Over 400 student organizations, including academic, cultural, and social clubs.

    Athletics:

    The Mean Green athletic program, which competes in NCAA Division I.

    Campus events:

    A variety of events throughout the year, including concerts, lectures, and festivals.

    Community engagement:

    Opportunities to volunteer in the local community.

Key Reasons to Study There:

    Academic Excellence:

    UNT offers a wide range of academic programs, with many ranked among the nation's top 100.

    Affordability:

    UNT provides significant financial aid to students, making it a more affordable option for many.

    Quality of Life:

    Located in Denton, a vibrant college town, UNT offers a safe and enjoyable campus environment.

Academic Programs:

UNT offers over 100 academic programs across a variety of disciplines, including:

    Arts and Design:

    Visual arts, music, theatre, dance, and more.

    Business and Industry:

    Accounting, finance, marketing, management, and more.

    Communications and Media:

    Journalism, public relations, advertising, and more.

    Data Analytics and Information:

    Computer science, information technology, and more.

    Education:

    Elementary education, secondary education, special education, and more.

    Health and Wellness:

    Nursing, health sciences, and more.

    Humanities and Social Sciences:

    History, English, psychology, sociology, and more.

    Music and Performing Arts:

    Music performance, music education, theatre arts, and more.

    Public Service:

    Criminal justice, political science, social work, and more.

    STEM:

    Biology, chemistry, physics, mathematics, engineering, and more.

Other:

  • UNT is a designated Tree Campus Higher Education institution by the Arbor Day Foundation.
  • UNT has been named one of the safest college campuses in the nation by Alarms.org for four consecutive years.
  • UNT is a top college for students graduating with the least debt, according to U.S. News & World Report.
  • UNT is a top college for enrolling transfer students, according to U.S. News & World Report.
  • UNT has been named one of America's Top Colleges by Forbes for 16 consecutive years.
  • UNT is located in Denton, which has been ranked as the 7th best college town in the nation by 247WallSt.com.

Total programs
610
Average ranking globally
#344
Average ranking in the country
#113
Location
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