Program Overview

Fashion Marketing and Management

BA (Hons)

Overview

A distinctive fashion marketing degree with an emphasis on core business skills and digital creativity.

Course Structure

Year 1

• Wicked Problems: The complexity of Critical Design Thinking
• The Business Environment
• Managing Data
• Digital Citizenship
• Organisational Behaviour and Management
• Brand Communication

Year 2

• Critical Design Thinking and Contemporary Issues
• Fashion Marketing and Management
• Fashion in Practice
• Optional modules:
  • Operations and Project Management
  • International Business
  • Global Communication Strategies
  • Everyday Media Making
  • Promotional Media
  • Law for Business Enterprise
  • Entrepreneurship
  • Influencers and Contemporary Celebrity
  • Professional Placement Year

Year 3

• Fashion Marketing and Visualisation
• Fashion Marketing and Management Project
• Sustainable Fashion
• Optional modules:
  • Professional Placement Year
  • Successful Freelancing
  • Creating and Hosting Festivals and Events
  • Managing Sustainability
  • Digital Innovation and Enterprise
  • Design Futures: Independent Critical Project
  • Organisational Strategy
  • Feminist Activism
  • Immersive Media
  • Exhibitions and Public Audiences

Opportunities

• Study abroad
• Fieldwork
• Professional accreditation from the Chartered Institute of Marketing (CIM)
• Certificate in Global Citizenship

Facilities and Resources

• Well-stocked libraries
• Commons building
• Virtual Learning Environment, Ultra
• Writing and Learning Centre
• English Language Unit
• Access to thousands of business, technology, and creative courses via LinkedIn Learning

Fees

• 2025 entry:
  • UK full time: £9,535
  • UK part time: £4,768
  • International full time: £16,460
• Professional Placement Year: 20% of the full time fee
  • UK: £1,905
  • International: £3,292

Entry Requirements

• A Level – grades BBB-BCC preferred
• BTEC – Extended Diploma grades from Distinction Distinction Merit (DDM) to Distinction Merit Merit (DMM) accepted in any subject
• T Levels – grade Merit preferred
• International Baccalaureate – a minimum of 32 points are required
• Access to HE courses – typical offers for applicants with Access to HE will be the Access to HE Diploma or Access to HE Certificate (60 credits, 45 of which must be Level 3, at Merit or higher)

English Language Requirements for International and EU Applicants

• IELTS 6.0 - for visa nationals, with a minimum score of IELTS 5.5 in each element

Related Courses

• Marketing
• Fashion Design
• Business and Management
• Law