International Events Management, MA

Program Overview

International Events Management, MA

The events industry is dynamic and rapidly growing global industry that requires both commercial and creative expertise. Increasingly, organisations are investing in live events to create memorable experiences for customers, motivate employees, and to develop impactful brand marketing. As the industry evolves, the importance of sustainability, responsible and ethical event management, and cultivating future event leaders cannot be overstated. If you aspire to enhance your management potential within the events sector while improving your transferable skills, this MA International Events Management is the ideal course for you.

Course Content

In this programme you'll learn how to plan and deliver events with a strong emphasis on sustainable and critical practices. You'll gain an appreciation for the broader environmental, cultural, and political contexts in which events take place, positioning you to make informed and responsible decisions. Our modules also focus on innovation, technology, marketing, financial management, entrepreneurship and leadership, all of which are crucial for developing your skillset as a forward-thinking events professional.

School

Management and Marketing

Location

Greenwich Campus

Duration

• 1 years full-time
• 2 years part-time

Start month

September

Fees

• Home: £13,000
• International: £18,700

What you should know about this course

• Study at the Greenwich campus, a UNESCO World Heritage Site, situated in London.
• Graduates have gone on to work for event agencies, corporations, government organisations, and international sports federations.
• This specialised degree positions you for success in a variety of international event management roles.
• Our staff have strong industry experience. The faculty is linked with AEME, Power of Events, Institute of Hospitality and recognised by the Institute of Event Management.
• Gain the knowledge and skills needed to navigate the complexities of international event management.

Entry Requirements

UK citizens and permanent residents

• An undergraduate (honours) degree at 2:2, or above.
• Applicants without a degree that have professional qualifications or relevant professional experience may be considered.

International entry requirements

• The University of Greenwich accepts a broad range of international qualifications for admission to our courses.
• For detailed information on the academic and English language requirements, please find your country in our directory.

How you will learn

Teaching

• In a typical week, learning takes place through a combination of lectures and seminars.
• You'll be able to discuss and develop your understanding of topics covered in lectures in smaller group sessions.

Class sizes

• The typical student intake per year is up to 20.
• Lectures are normally attended by 30-45, and seminars/tutorials by 15-30, based on our 2018 intake.

Independent learning

• Outside of timetabled sessions, you'll need to dedicate time to self-study to prepare for coursework, presentations and exams.

Overall workload

• Your overall workload consists of contact hours (lectures, seminars, etc), independent learning, and assessments.
• For full-time students, the workload should be roughly equivalent to a full-time job.

Assessment

• On this course, you will be assessed through coursework and a dissertation.

Careers and placements

What sort of careers do graduates pursue?

• Graduates pursue opportunities in senior positions in a wide variety of roles connected with events and events management.
• This may include events management companies, PR firms, local authorities, performing arts companies, festivals, conference venues, theatres, hotels, sports venues or concert halls.

Do you provide employability services?

• Yes - Find out more at:

Accommodation

Greenwich

• Living in halls of residence is a great way to make new friends and get into the social side of university life.
• With four great locations, all minutes away from the campus and the centre of historic Greenwich , you will be at the heart of one of the most beautiful university settings in the UK.

Support and advice

Academic skills and study support

• Access study skills support through your academic tutor, our subject librarians and our online academic skills centre.

Support from the department

• At Greenwich Business School, you can access comprehensive support through our dedicated teams.
• The GBS Student Support team handles course-related matters via the Digital Student Centre.

Course Structure

Year 1 (Full-time)

• Students are required to study the following compulsory modules:
  • Marketing for Event Professionals (15 credits)
  • Delivering a Sustainable Event Experience (15 credits)
  • Critical Perspectives on International Events Management (15 credits)
  • Event Design and Production (15 credits)
  • International Events Management: Principles and Practices (15 credits)
  • Innovative Technologies for Event Competitiveness (15 credits)
  • Strategic Financial Management for Events (15 credits)
  • Events Scholarship and Methods of Inquiry (15 credits)
• Students are required to choose 15 credits from this list of options:
  • Responsible Entrepreneurship for Events (15 credits)
  • Leadership in Events Businesses (15 credits)
• Students are required to choose 45 credits from this list of options:
  • Internship and Consultancy Project (45 credits)
  • Events Dissertation (45 credits)

Year 1 (Part-time)

• Students are required to study the following compulsory modules:
  • Marketing for Event Professionals (15 credits)
  • International Events Management: Principles and Practices (15 credits)
  • Innovative Technologies for Event Competitiveness (15 credits)
  • Strategic Financial Management for Events (15 credits)
  • Events Scholarship and Methods of Inquiry (15 credits)

Year 2 (Part-time)

• Students are required to study the following compulsory modules:
  • Delivering a Sustainable Event Experience (15 credits)
  • Critical Perspectives on International Events Management (15 credits)
  • Event Design and Production (15 credits)
• Students are required to choose 15 credits from this list of options:
  • Responsible Entrepreneurship for Events (15 credits)
  • Leadership in Events Businesses (15 credits)
• Students are required to choose 45 credits from this list of options:
  • Internship and Consultancy Project (45 credits)
  • Events Dissertation (45 credits)