Program Overview

Program Overview

The University of Strathclyde offers a comprehensive program in Business Enterprise and Hospitality and Tourism Management. This undergraduate degree is designed to equip students with the skills and knowledge required to succeed in the business world, with a focus on entrepreneurship and the hospitality and tourism industry.

Program Structure

The program is structured over four years, with the first year providing a broad-based curriculum that introduces students to a wide range of business disciplines. In the second year, students choose two subjects to specialize in, alongside further Management Development Programme (MDP) modules. The MDP is a central element of the undergraduate program in the Strathclyde Business School, providing students with the opportunity to develop knowledge and skills in key areas of management.

Course Content

The course content includes a range of modules, such as:

• Introduction to Marketing and Entrepreneurship
• Introduction to Tourism Studies and Managing People
• Introduction to Economics and Business Analysis & Technology
• Introduction to Finance and Financial Analysis
• Introduction to International Business
• Management Development Programme 1
• Academic Skills

In the second year, students take modules such as:

• Creativity and Innovation Management
• New Venture Planning
• Service Encounter Management
• Destination Marketing Management

In the third year, students can choose from a range of modules, including:

• Entrepreneurial Capital and Resources
• Venture Management Strategy and Growth
• Industry Placement
• Events Management
• Internationalisation of Tourism Products and Services

In the final year, students take modules such as:

• Venture Management in Practice
• International Entrepreneurship
• Issues and Trends in Entrepreneurship
• Research Methods
• Family Business Theory and Practice
• Management, Enterprise, and the Rise of the Global Economy
• Hospitality and Tourism Analysis: Case Studies and Case Histories
• Being an Ethical Manager
• Strategy and Leadership

Learning and Teaching

Teaching is over two semesters in blocks of 12 weeks, with classes taught through lectures, tutorials, and seminars alongside team-based projects, online materials, and interactive sessions using personal response systems. External contributors from partnership corporate organisations are involved in teaching and/or assessment of student presentations.

Assessment

The majority of classes involve a final unseen exam, which is normally at the end of the semester. This is normally supplemented by individual and/or group coursework. A range of assessment techniques are used, including business reports, case studies, essays, presentations, individual and group projects, learning journals, and peer assessments.

Entry Requirements

The standard entry requirements for the program are:

• Highers: AAAA/AAABB (1st sitting), AAAABB (2nd sitting)
• A Levels: ABB-BBB
• International Baccalaureate: 36 (no subject below 5 and including English SL5, Maths/Maths Skills SL5)
• HNC/HND: Relevant HNC/HND, A in Graded Units

Fees and Funding

The tuition fees for the program are:

• Scotland: £1,820
• England, Wales, and Northern Ireland: £9,535
• International: £21,550
• University preparation programme fees: International students can find out more about the costs and payments of studying a university preparation programme at the University of Strathclyde International Study Centre.

Careers

Graduates specializing in Business Enterprise develop the skills to set up their own business and the entrepreneurial mindset and business skills required by organizations. Graduates who specialize in Hospitality and Tourism Management have a combination of practical and business skills, and can find jobs in the hotel industry and the service sector.

Accreditation

The Strathclyde Business School is triple-accredited, holding accreditations from AACSB, EQUIS, and AMBA. This accreditation is a testament to the school's commitment to excellence in business education.