Program Overview
Bachelor of Business Studies
The Bachelor of Business Studies (BBS) degree offers students a broad choice of options to enhance their employability on graduation. The BBS degree at the University of Limerick is among the most popular business courses in Ireland, partly due to the Kemmy Business School achieving EQUIS, AMBA, and AACSB accreditation.
Why Study Business Studies at UL?
The BBS programme provides students with a broad business education, studying core business principles such as accounting, economics, risk management, and insurance, human resource management, and marketing. Students specialize in one area as their major in the second semester of Year 2. Theory is brought to life through practical business projects and an eight-month work placement in industry.
Dual Degree Opportunity
Students can avail of an amazing opportunity to earn a second degree from a leading international business school. Under this dual degree pathway, BBS students spend their first two years studying in Limerick and their last two years studying at another business school, retaining the benefits of UL-arranged work placement.
Programmes Included in the BBS Suite
The BBS suite of programmes includes:
- Bachelor of Business Studies
- Bachelor of Business Studies with French (Advanced)
- Bachelor of Business Studies with German (Advanced)
- Bachelor of Business Studies with Japanese (Beginners)
- Bachelor of Business Studies with Spanish (Beginners or Advanced)
Year 2 Pathways Within Business Studies
Regardless of the programme chosen, students build a foundation of knowledge in accounting, economics, finance, human resource management, management, marketing, risk management, and business mathematics. In the second year, students choose their major option, which includes:
- Accounting and Finance
- Economics and Finance
- Human Resource Management
- Marketing
- Risk Management and Insurance
Minor Options
In Year 3, students also take a minor option, which consists of one module per semester over the final two years. Minor options currently offered include:
- Business Informatics
- Globalisation An Economic Perspective
- Entrepreneurship
- Financial Services
- Law
- Management
- Organisational Psychology
- Sociology
- Supply Chain Management
Cooperative Education
A distinctive and integral part of the BBS in UL is the innovative Cooperative Education Programme, offering students the opportunity of employment in an appropriate business environment for an eight-month period in Year 3.
Erasmus/International Exchange
The BBS programme offers students the opportunity to study abroad for a semester at any of the over 80 highly ranked academic exchange partners across the world.
Degree Structure
The general degree structure includes:
- Year 1: Foundation in business disciplines
- Year 2: Specialization in a major option
- Year 3: Cooperative Education or Erasmus/International Exchange
- Year 4: Completion of major and minor options
Entry Requirements
- CAO points history: 444
- Minimum grades: Two H5 (Higher Level) grades and Four O6 (Ordinary Level) grades or Four H7 (Higher Level) grades
- Subject requirements: Mathematics, Irish or another language, and English
- Additional considerations: We welcome applications from mature students
Fees and Funding
Student course fees are broken into three components: Student contribution, Student Levy, and Tuition Fees. The current student contribution is set at 2,500, and the Student Levy is 104.
Career Opportunities
Graduates from this programme develop employability skills, including understanding organizational behavior, analytical and critical thinking, and decision-making. Career opportunities based on the major option chosen include:
- Accounting and Finance: Accountant, Banker, Financial Advisor
- Economics and Finance: Economist, Research Analyst, Securities Trader
- Human Resource Management: Human Resource Generalist, Management Consultant, Recruitment Consultant
- Marketing: Marketing Executive, Brand Manager, Sales Representative
- Risk Management and Insurance: Risk Analyst, Insurance Underwriter, Claims Assessor
Further Study at UL
Related postgraduate options at UL include:
- MSc in Financial Services
- MSc in Accounting
- MSc in Human Resource Management
- MA in Business Management
- MSc in Economics & Policy Analysis
- MSc in International Management and Global Business
- MSc in Work & Organisational Psychology/Behaviour
- MSc in Marketing, Consumption & Society
- MSc in Risk Management and Insurance
- MSc in Business Analytics