Introduction to Public Relations for Marketing

Program Overview

This Professional/Short course, Introduction to Public Relations for Marketing, is offered by Nottingham Trent University. The course will cover theory, campaign structuring, crisis management, and media training, providing participants with the skills to effectively communicate and build a positive reputation.

Program Outline

It's also available part-time.

Outline:

This is a one year full-time course based at West Lothian College. Aimed at students who have an HND in a business or management related subject, this course offers you excellent employability skills including professional presentation, team working, leadership, communication and problem solving. You'll enter directly into Year 3 of the degree. Upon successful completion of Year 3, you'll be eligible for a Bachelors degree. You may choose to transfer to the Business School to complete Year 4 where, upon successful completion, you will be eligible for an Honours degree. You'll have the opportunity to choose the direction of your studies, through a range of options from business, finance, marketing and more. Although you'll be studying at West Lothian College, you will officially be enrolled as a student of Edinburgh Napier University.

Teaching:

You'll learn by a variety of teaching methods including lectures, tutorials and through independent study.

Careers:

The broad scope of this course means you are not restricted by an industry or sector. Possible areas include: Graduate training schemes, Financial services, Sales and marketing, Human resources

Tuition fees for 2024/25

Students from 2024/25 2025/26 Scotland £1,820 £tba England, Wales, Northern Ireland, and Republic of Ireland £9,250 £tba Overseas and EU £16,680 £tba The University offers a range of attractive Tuition Fee bursaries to students resident in specific countries. More information on these can be found here. View Tuition Fees for 2025/26