Bachelor of Business Analytics and Bachelor of Marketing and Media
North Ryde , Australia
Tuition Fee
GBP 8,167
Per course
Start Date
Medium of studying
On campus
Duration
54 months
Program Facts
Program Details
Degree
Bachelors
Major
Business Analysis | Digital Marketing | Marketing
Area of study
Business and Administration
Education type
On campus
Timing
Full time
Course Language
English
Tuition Fee
Average International Tuition Fee
GBP 8,167
About Program
Program Overview
The Bachelor of Business Analytics and Bachelor of Marketing and Media double degree from Macquarie University equips students with analytical, marketing, and media production skills. The program emphasizes transferable skills, global leadership, and practical application, preparing graduates for careers in diverse industries and sectors. Students benefit from award-winning professionals, state-of-the-art facilities, and the university's close industry connections.
Program Outline
Degree Overview:
The Bachelor of Business Analytics and Bachelor of Marketing and Media is a double degree program offered by Macquarie University in Sydney.
Objectives:
- Business Analytics: The program aims to equip students with skills in data visualization, statistical and analytical tools, and a solid understanding of organizational problems from managerial, financial, and human perspectives. This knowledge will enable students to make informed and insightful decisions.
- Marketing and Media: The program focuses on providing a unique blend of marketing strategy, brand management, and digital production. Students will learn about the theories behind modern marketing, gain a thorough understanding of both traditional and emerging media, and develop practical skills in media-related technologies that can be applied in a marketing context.
Key Features:
- Transferable Skills: The program emphasizes the development of transferable skills sought after by employers, including qualitative, quantitative, and computing skills.
- Global Leadership: Students participate in the multi-award-winning Global Leadership Program, gaining valuable skills valued by employers.
- High-Performance Workplaces: The program provides a foundation in core technical knowledge related to business analytics, information systems, and their business applications.
- Globally Recognized Institution: Macquarie Business School is accredited by the Association to Advance Collegiate Schools of Business (AACSB).
- Practical Experience: The program combines theoretical knowledge with practical application in both marketing and media, preparing students for real-world careers.
- Award-Winning Professionals: Students learn from widely published academics, professional marketers, and award-winning media producers with industry experience.
- State-of-the-Art Facilities: Students have access to professional studio spaces, industry-standard digital workstations, a theatre, and digital production tools.
- Double Degree Benefits: Students can fast-track their learning by up to two years, saving time and money. They can also personalize their double degree by choosing a combination that best aligns with their career aspirations.
Careers:
- Graduate Employability: The program prioritizes graduate employability and works closely with various industries and sectors to ensure students are job-ready upon graduation.
SHOW MORE
About University
Macquarie University
Overview:
Macquarie University is a public research university located in Sydney, Australia. It is known for its strong focus on research and its commitment to providing students with industry-relevant skills. The university offers a wide range of undergraduate and postgraduate programs across various disciplines.
Services Offered:
Macquarie University provides a comprehensive range of services to its students, including:
Library:
Access to a vast collection of resources, including books, journals, databases, and online learning materials.Campus Security:
Ensuring the safety and security of students and staff on campus.Student Life and Support:
Offering various support services, such as academic advising, career counseling, and mental health resources.Sports, Fitness, and Clubs:
Providing opportunities for students to engage in sports, fitness activities, and extracurricular clubs.Cafes, Bars, and Restaurants:
Offering a variety of dining options on campus.Student Life and Campus Experience:
Macquarie University offers a vibrant and diverse campus experience. Students can expect:
Collaborative Campus Environment:
Opportunities to connect with peers, academics, and employers.World-Leading Facilities:
Access to state-of-the-art facilities that enhance the learning experience.Active Student Life:
A wide range of clubs, societies, and events to participate in.Key Reasons to Study There:
Industry-Responsive Degrees:
Programs designed to equip students with in-demand skills for the workforce.Strong Employability Outcomes:
Ranked highly in Australia for employment outcomes.World-Class Research:
Recognized for its research excellence, with several subjects ranked in the top 100 globally.Collaborative Campus Environment:
Fosters a supportive and engaging learning environment.Strong Industry Partnerships:
Over 300 industry partners on campus and within the innovation precinct.Academic Programs:
Macquarie University offers a wide range of academic programs across its faculties, including:
Faculty of Arts:
Education, History, Archaeology, Indigenous Studies, Law, Media, Communications, Creative Arts, Language, Literature, Philosophy, Security Studies, and Criminology.Macquarie Business School:
Accounting, Actuarial Studies, Business Analytics, Applied Finance, Economics, Management, and Marketing.Faculty of Medicine, Health and Human Sciences:
Various programs in medicine, health, and human sciences.Faculty of Science and Engineering:
Computing, Engineering, Mathematical and Physical Sciences, Natural Sciences, Applied BioSciences, and Australian Astronomical Optics.Other:
Total programs
607
Average ranking globally
#200
Average ranking in the country
#12
Location
Gallery
