| Program start date | Application deadline |
| 2024-10-12 | - |
| 2025-01-25 | - |
| 2025-05-03 | - |
Program Overview
This three-day course aims to guide individuals through the creation and production of podcasts. Led by experienced professionals, participants will learn best practices, gain technical skills, and develop strategies for marketing and monetizing their content. The program provides the necessary knowledge and foundation to create a pilot podcast, whether for professional endeavors or personal interests.
Program Outline
It’s for businesses, individuals, community groups and organisations of all shapes and sizes who have a great story to tell and want to engage their audiences with news, views or entertainment.
Outline:
Day One
- Why podcasts? The impact of podcasts today and thinking about the future
- Creating content that matters – your unique voice, your unique product
- Legal and ethics – essential knowledge before launching episode one
- Understanding your audience – who are you talking to and what motivates them
- Planning your podcast – what’s coming up in the next episode and how to keep your audience hooked
- The best ways to interview your guests – developing media skills and your personal journalistic style. What works and what to avoid.
- A guest talk from a professional who has grown their business and brand through podcasting.
Day Two
- Technical skills – familiarity with the kit and studio set up. Recording and editing
- The practicalities of what kit to buy – and who are the reliable suppliers
- How to create a podcast studio at home or work
- A guest talk from a professional who has grown their business and brand through podcasting.
- Further technical skills in the studio
Day Three
- How to market your podcast
- How to monetise your podcast
- A guest talk from a professional who has grown their business and brand through podcasting
- What next? Being part of a network of new podcasters.
- The sessions will include lectures, discussions, talks from guest speakers and practical assignments in the studio where you will record and edit short podcast pieces.
- There will be a range of experienced tutors and podcasters who will deliver this course. All come with teaching experience, technical knowledge and an understanding of the podcast industry today.
- John Collins has spent the majority of his career as a radio journalist, working on local, regional and national stations as a reporter, news reader and sports commentator.
- He has read the news, scheduled the music, devised the competitions and managed the newsrooms of stations as varied as Heart, LBC, Capital and Free Radio.
Careers:
- The course is designed to prepare you to take your marketing and ideas to the next level through podcasting.
- It could be a useful addition to a CV if you are entering a marketing or communications role.
Other:
- You’ll be part of a lively broadcasting community in our technical studio environment.
- With a limited class size of twelve there’ll be time for one-to-one attention to ensure you leave with the relevant knowledge and technical skills.
- You’ll benefit from learning with an experienced journalism tutor who has established links to the profession and significant experience working across various media.
- On successful completion of the course you will receive a certificate of attendance.
- Right now, there’s no more exciting (and certainly no faster-growing) media than podcasting.
- Over the last twenty years it’s grown from a niche interest on the fringes of internet blogging to a multi-billion-pound industry.
- Everyone, from traditional broadcasters to political activists to big businesses are using and experimenting with podcasts to take their messages to a wider audience.
- You will leave the course with a well-formed plan to create a pilot of your own podcast, whether that is to showcase an area of professional expertise or to support personal interests.
- You will:
- have the knowledge and skills to create a podcast strategy
- be ready to use podcasts to reach new audiences.
- You must be over the age of 18 in order to attend this course.
- You can read the terms and conditions of booking here. Also, start thinking about your own podcast, who your audience is and what you hope your podcast will achieve.
The fee for this course is £550.
Nottingham Trent University
Overview:
Nottingham Trent University (NTU) is a public university located in Nottingham, England. It is known for its strong focus on employability, student experience, and research. NTU has been recognized as "University of the Year" five times and is ranked first in the UK for employability by Uni Compare.
Services Offered:
NTU offers a wide range of services to its students, including:
Employability and Careers:
NTU has a strong focus on employability, with a Graduate Promise program and worldwide work placements.Accommodation:
NTU provides a variety of accommodation options for students, including on-campus and off-campus housing.Library:
NTU has a modern and well-equipped library with extensive resources for students.StudentHub:
A platform for students to access information and services, including academic support, wellbeing resources, and student events.NOW:
A platform for students to access online learning resources and support.Student Life and Campus Experience:
NTU offers a vibrant and diverse campus experience with a range of opportunities for students to get involved in extracurricular activities, including:
Sports:
NTU has a strong sports program and is ranked in the top ten universities for sport in the UK.Arts and Culture:
NTU has a thriving arts and culture scene, with a dedicated arts center and numerous events throughout the year.Student Societies:
NTU has a wide range of student societies and clubs, catering to various interests.Campus Events:
NTU hosts a variety of events throughout the year, including open days, lectures, and performances.Key Reasons to Study There:
Excellent Employability:
NTU is ranked first in the UK for employability, with a strong focus on preparing students for the workforce.Outstanding Student Experience:
NTU provides a vibrant and supportive campus environment with a wide range of opportunities for students to get involved.High-Quality Research:
NTU is a research-intensive university with a strong focus on innovation and impact.Award-Winning University:
NTU has been recognized with numerous awards, including "University of the Year" five times.Academic Programs:
NTU offers a wide range of undergraduate and postgraduate programs across various disciplines, including:
Business and Management:
NTU is known for its strong business school, offering programs in areas such as accounting, finance, and marketing.Art and Design:
NTU has a renowned art and design school, offering programs in areas such as fashion, graphic design, and photography.Science and Technology:
NTU offers programs in areas such as computer science, engineering, and life sciences.Law:
NTU has a strong law school, offering programs in areas such as criminal law, commercial law, and human rights law.Other:
NTU is committed to sustainability and has been recognized as the second most sustainable university in the world by the UI GreenMetric World University Rankings. NTU also has a strong focus on inclusivity and diversity, with a commitment to creating a welcoming and supportive environment for all students.
Entry Requirements:
No podcasting or journalism experience is required, although you must have basic computer skills. You should have a product or service you wish to promote, so you might be from a marketing background or responsible for managing communications to the outside world. You must be over the age of 18 in order to attend this course.
