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Students
Tuition Fee
Start Date
Medium of studying
Duration
Program Facts
Program Details
Degree
Diploma
Major
Advertising | Marketing | Public Relations
Area of study
Business and Administration
Course Language
English
About Program

Program Overview


This Marketing Communication and Branding certificate equips students with the skills to effectively communicate with customers and develop impactful branding strategies. Through three courses in design, integrated marketing, and digital marketing, students gain the knowledge and experience necessary to pursue careers as marketing communications or digital marketing specialists in advertising, branding, and sales promotion agencies.

Program Outline


Degree Overview:

The Marketing Communication and Branding certificate is designed to train students for effectively communicating with customers across a variety of channels and in developing effective branding strategies. The program aims to equip students with the knowledge, skills, and experiences necessary for employment as a marketing communications or digital marketing specialist.


Outline:

The program consists of three courses:

  • MKT 315 Marketing Communication Design (3 credits): This course focuses on the design principles and strategies for effective marketing communication.
  • MKT 320 Integrated Marketing Communications (3 credits): This course explores the integration of various marketing communication channels to create a cohesive brand message.
  • MKT 370 Digital Marketing (3 credits): This course covers the strategies and tactics for leveraging digital channels to reach target audiences.
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About University
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Colorado State University


Overview:

Colorado State University (CSU) is a public research university located in Fort Collins, Colorado. It is known for its strong academic programs, vibrant campus life, and commitment to research and innovation. CSU emphasizes a sense of community and a shared energy among students, faculty, and staff, all driven by a desire to make a positive impact on the world.


Services Offered:


Student Life and Campus Experience:

CSU offers a diverse and engaging campus experience. Students are encouraged to explore their passions and discover new possibilities both inside and outside the classroom. The university boasts a strong sense of community, with numerous opportunities for students to connect with peers, faculty, and the broader Fort Collins community.


Key Reasons to Study There:

    Groundbreaking Research:

    CSU is a leading research institution, with faculty and students actively engaged in cutting-edge projects across various disciplines.

    Transformative Student Body:

    The university attracts a diverse and motivated student population, fostering a collaborative and supportive learning environment.

    Beautiful Location:

    Situated in the foothills of the Rocky Mountains, CSU offers stunning natural beauty and ample opportunities for outdoor recreation.

    Commitment to Impact:

    CSU emphasizes the importance of making a positive difference in the world, encouraging students to pursue careers and research that address global challenges.

Academic Programs:

CSU offers a wide range of academic programs, including over 70 majors across nearly 300 programs. The university is particularly known for its strengths in:

    Engineering:

    CSU's College of Engineering is highly regarded, with programs in mechanical, electrical, civil, and chemical engineering, among others.

    Agriculture and Natural Resources:

    CSU is a leading institution in agricultural research and education, with strong programs in animal science, horticulture, and environmental science.

    Health Sciences:

    CSU offers a variety of health-related programs, including nursing, public health, and biomedical sciences.

Other:

CSU hosts a variety of events throughout the year, including concerts, workshops, and keynote speaker series. The university also has a strong alumni network and a vibrant community in Fort Collins.

Total programs
590
Average ranking globally
#118
Average ranking in the country
#57
Location
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