Bachelor in Business Administration

Program Overview

The Bachelor in Business Administration (BBA) program is an international, innovative program that equips students with business acumen for successful global business careers. Emphasizing a hands-on, personalized approach, the program combines fundamentals courses, broadening options, and practical courses to prepare students for leadership roles in various career paths. Accredited by AACSB, EQUIS, and AMBA, the program is internationally recognized and features a diverse student body, faculty, and study abroad opportunities.

Program Outline

Degree Overview:

The Bachelor in Business Administration (BBA) is an innovative, international program designed to equip students with the necessary business acumen for successful careers as entrepreneurs or in multinational organizations. It offers a diverse, dynamic, and well-connected environment where students learn from industry experts and prepare for global business careers. The program is:

• International: It emphasizes a global outlook, with a diverse student body and faculty, study abroad opportunities, and internships at top international organizations.
• Experiential: It incorporates a hands-on approach to learning, with practical courses and projects that allow students to apply their knowledge to real-world scenarios.
• Personalized: Students are encouraged to build their own path to success and develop their unique personal brand by choosing elective courses that align with their interests.
• Accredited: The program is accredited by AACSB, EQUIS, and AMBA, demonstrating its high quality and global recognition.

Objectives:

The BBA program aims to:

• Develop students' business acumen and prepare them for successful careers in the global business world.
• Create a new generation of business professionals ready to lead international organizations.
• Provide students with a strong foundation in business principles, such as accounting, finance, marketing, and management.
• Equip students with valuable skills in leadership, communication, and critical thinking.

Teaching:

• Methodology: The program utilizes a unique methodology that combines fundamentals courses, broadening options, and practical courses.
• Faculty: The faculty consists of leading professionals and academics from the global business world.
• Unique Approaches: The program emphasizes experiential learning, with a focus on real-world projects and case studies.
Students are encouraged to challenge themselves to explore creative approaches and new ways of thinking.

Careers:

• Potential Career Paths: Graduates can pursue a variety of career paths, including roles in finance, marketing, human resources, consulting, and entrepreneurship.
• Outcomes: The program aims to prepare students for successful careers in the global business world.

Other:

• Program Pillars: The program is built on three pillars:
• Applied Learning Experience:
Students embark on a personalized learning journey that equips them with the skills needed to become successful business professionals.
• Putting Business Foundations into Practice: Students develop strong business foundations and apply them to practical courses and projects.
• Comprehensive Curriculum: The curriculum combines fundamentals courses, broadening options, and practical courses.
• Student Stories: The program features stories from current students who highlight the program's international environment, diverse student body, and focus on personal growth.
• Faculty Stories: The program features stories from faculty members who emphasize the importance of learning, taking risks, and pursuing one's passions.
• Frequently Asked Questions: The program addresses common questions about the BBA degree, such as its value, types, and career prospects.