Program Overview
The Degree in Journalism at Universidad Europea del Atlántico prepares students with critical analysis skills and innovative approaches for a rapidly evolving digital media landscape. The program emphasizes bilingualism, practical application in simulated business environments, internships for professional development, and a comprehensive curriculum covering diverse aspects of journalism, such as production, analysis, and multimedia content design. The graduates are equipped for versatile journalism careers, including in press, radio, television, and multimedia platforms.
Program Outline
Degree Overview:
The Degree in Journalism at the Universidad Europea del Atlántico is designed to prepare versatile professionals capable of critical analysis and innovation in a rapidly evolving media landscape dominated by new information and communication technologies (NICTs). The program aims to equip students with the skills to adapt to the constant emergence of new digital platforms, social media, and websites. Graduates will be qualified to utilize new systems of information access, processing, and broadcasting. The university emphasizes the development of key professional competencies in areas such as production of journalistic texts for various media (press, radio, television, and internet), communication process analysis, cyberjournalism, photojournalism, multimedia product design and creation, journalistic documentation, and advertising and audiovisual communication. The university creates a simulated business environment on campus, allowing students to practice their profession from the first year, utilizing modern facilities including laboratories and studios. Numerous internship agreements with various businesses complement the formal education and facilitate the development of cross-curricular skills. The overall goal is to provide a solid theoretical-practical education that fully engages students in their professional field.
Outline:
The four-year program is structured into eight semesters, with a specified number of credits per semester and subject. The curriculum includes a range of subjects covering various aspects of journalism:
First Year:
- Semester 1: Oral and Written Expression in Spanish (6 credits), General Structure of Communication (6 credits), Theory and Practice of Visual Communication (6 credits), Contemporary Society (6 credits), Information and Communication Technologies - ICTs (6 credits). Total: 30 credits.
- Semester 2: Theory and Practice of Journalistic News Writing (6 credits), Interpersonal Communication (6 credits), Introduction to Audiovisual Production I (6 credits), Fundamentals of Journalistic Photography (6 credits), Theory of Communication (6 credits). Total: 30 credits.
Second Year:
- Semester 1: Theory and Practice of Journalistic Genres (Interpretation and Opinion) (6 credits), Introduction to Audiovisual Production II (6 credits), Public Opinion and Political Communication (6 credits), Research Methods (6 credits), English I (6 credits). Total: 30 credits.
- Semester 2: Multimedia Formats in News Production (6 credits), History of Journalism (6 credits), Message Analysis Techniques (6 credits), Journalistic Production Routines: Radio and TV (6 credits), English II (6 credits). Total: 30 credits.
Third Year:
- Semester 1: History of Cinema and Television (6 credits), Photojournalism (6 credits), Print Design and Composition (6 credits), English III (6 credits), Elective I (6 credits). Elective options include Evolution of Audiovisual Technology (6 credits) and Advertising Creation (TV, Radio, Print) (6 credits). Total: 30 credits.
- Semester 2: Information and Knowledge Society (6 credits), Production in Print and Digital Media (6 credits), Journalistic Documentation (6 credits), English IV (6 credits), Elective II (6 credits). Elective options include Production in New Media and Formats (6 credits) and Campaign Design and Planning (6 credits). Total: 30 credits.
Fourth Year:
- Semester 1: Internship I (6 credits), Specialized Journalism (6 credits), Investigative Journalism (6 credits), Project Management in Journalism (6 credits), Elective III (6 credits). Elective options include Digital Animation (6 credits) and Fundamentals of Public Relations (6 credits). Total: 30 credits.
- Semester 2: Internship II (6 credits), Information Law (6 credits), Business Economics and Entrepreneurship (6 credits), Final Project (6 credits), Elective IV (6 credits). Elective options include Filmmaking (6 credits) and Professional Ethics in Communication (6 credits). Total: 30 credits.
Teaching:
The teaching modality is face-to-face. The university emphasizes a practical approach, simulating real-world business environments on campus from the first year. The learning model is not limited to syllabus coverage but aims for a solid theoretical-practical education. Faculty encourage student involvement in campus life and guide them in project creation and idea development to enhance professional development. The program includes internships to complement formal education and facilitate job market entry.
Careers:
The university provides extra-curricular English classes to help students achieve bilingual skills. The university also highlights its Centre for Research and Industrial Technology of Cantabria (CITICAN), a scientific foundation channeling RDI (Research, Development, and Innovation) from the academic institution. The admission profile seeks students with leadership qualities, academic achievements, and a strong professional motivation, valuing entrepreneurial spirit, global citizenship, and a commitment to ethics. The university also emphasizes its personalized education approach with small groups and a tutoring system. Exchange programs with other universities are also mentioned.
- Leadership: Applicants should demonstrate teamwork skills, self-confidence, initiative, ability to work under pressure, strong communication skills, and a high sense of ethics.
- Academic Journey and Professional Motivation: Applicants must have completed their previous studies (according to the Spanish university system) within a reasonable timeframe and achieved satisfactory academic results. Prior work experience and any relevant complementary training are considered positive.
- Languages: Proficiency in English is valued. Students whose native language is not Spanish must certify they have the required level to take courses in Spanish. Other languages are also considered a positive attribute.
- Personal Characteristics: The university seeks applicants with an entrepreneurial spirit, a global outlook, and leadership capacity. For this specific degree, additional valued characteristics include interest in diverse cultures, intellectual curiosity, ease with oral and written expression, and international experience.