Master in Tourism Management and Consultancy

Program Overview

The Master in Tourism Management and Consultancy program aims to develop strategic thinking, leadership, and problem-solving skills for professionals in the tourism industry. Delivered online, the program offers a 90-credit curriculum with core modules in tourism consulting and a specialization in Hotel Management or Sustainable Tourism. Graduates are prepared for management and administration roles in various tourism sectors, including travel, lodging, attractions, and transportation.

Program Outline

Degree Overview:

The Master in Tourism Management and Consultancy aims to be the international model for postgraduate courses in Hotel Management & Tourism. It develops strategic thinking and instills management, leadership, and personal development methods needed by tourism industry executives. The online course improves professional knowledge and skills. The main objective is to train competent, self-confident professionals capable of taking responsibility, making decisions, and solving problems to generate success for their companies. A secondary objective is to define the major forces driving the new tourism model as an alternative to traditional mass tourism. Specific objectives include mastering new managerial and business decision-making technologies in the tourism sector; gaining in-depth knowledge of different functional areas of tourism companies and their management tools; developing analytical, synthesizing, and problem-solving skills for effective decision-making; adapting to diverse geographical, professional, academic, and cultural origins; understanding tourism management in an international context; and familiarizing students with the latest approaches and techniques in green tourism. Successful completion leads to a Master in Tourism Management and Consultancy degree awarded by the enrolled university. Specializations include Hotel Management and Sustainable Tourism. The program is designed for university graduates seeking knowledge for managing, directing, or coordinating tourism sector companies.

Outline:

The Master's program has a credit structure of 90 credits, divided into three parts:

• 1st Part: Tourism Consulting (45 credits): This part covers theoretical, conceptual, and historical foundations of tourism activity, along with its organizational, social, and technological implementation.
It provides an overview of the tourism sector through multidisciplinary topics. Modules include:
• Tourism foundations (4 credits)
• Marketing tourism businesses and destinations (6 credits)
• Business administration and management (4 credits)
• Strategic management of tourism companies and destinations (4 credits)
• Financial management (4 credits)
• Environmental management of tourism companies (4 credits)
• Strategic Human Resource management (3 credits)
• Quantitative analysis of tourism (4 credits)
• ICT’s in the tourism industry (5 credits)
• Quality management in tourism businesses and destinations (4 credits)
• Tourism economics (3 credits)
• 2nd Part: Specialization (20 credits): Students choose one specialization (200 hours) from the options offered:
• Hotel Management (20 credits)
• Sustainable Tourism (20 credits)
• 3rd Part: Final Project (15 credits): A 150-hour final project on a relevant topic.
The duration is 12-24 months depending on student dedication, requiring successful completion of all evaluated activities and the final project. Credit equivalence may vary depending on the university.

Teaching:

The program is online. The teaching staff includes numerous Doctors and other highly qualified professionals with extensive experience in their respective fields. The program uses an integrative methodology combining knowledge and skills acquisition through integrative exercises and project practices.

Careers:

The program prepares graduates for management and administration in public and private tourism companies, including roles in:

• Travel industry: travel agencies, tour operators, event planners.
• Lodging and catering industry: hotels, hotel chains, resorts, conference centers.
• Tourist attractions and business facilities: art and cultural heritage sites, nature areas, amusement parks, fairs, conventions, expos, shopping centers, amusement facilities, sports facilities.
• Transport industry: airlines, bus and car rental companies, rail transport, shipping, ferry and cruise companies.
• Tourist information and promotion: tourism offices, local/regional
  ational organizations, consumer organizations, tourism media, technical tourism information systems providers, consulting, research, and counseling firms.

Other:

FUNIBER offers FUNIBER Training Scholarships. The program's content may be subject to slight modifications based on updates or improvements. The academic coordination is handled by Dr. (c) Liliana Valdés Ruiz, and the academic direction is by Dra. Silvia Aparicio. A list of teaching staff and authors is provided, detailing their qualifications and experience.