Program start date | Application deadline |
2025-09-23 | - |
2025-10-04 | - |
Program Overview
The University of Vic's two-week Bootcamp in Business Administration provides in-depth analysis of key business areas, emphasizing strategic leadership, innovation, and organizational change. Participants learn from experts in design thinking, entrepreneurship, marketing, finance, and corporate governance, enhancing their knowledge and skills for managing modern business complexities. The program includes field trips, cultural experiences, and a certificate upon completion.
Program Outline
Degree Overview:
The Bootcamp in Business Administration is a two-week intensive program offered by the University of Vic – Central University of Catalonia. It's designed to address the complexities of modern business, starting with individual perspectives, covering key business management topics, and culminating in an understanding of complex, evolving business environments. The program views organizations as interactive systems requiring a unified strategy and operational plan. It emphasizes a strategic approach to business, recognizing that administration involves not only management but also leadership of the human team. The program is aimed at managers, entrepreneurs, and business owners seeking to expand their business and management knowledge through in-depth analysis of various company areas. The program includes lectures, field trips, a cultural program, and two complimentary dinners. A certificate of completion is provided.
Outline:
The Bootcamp's curriculum is structured around several modules:
- Design Thinking: This module introduces innovation through identifying new products and services using empathy with users and customers. It utilizes the "Design Thinking" methodology to help companies understand user and customer needs through creativity, prototyping, and feedback.
- Innovation and Entrepreneurship: This module focuses on digital entrepreneurship and skills to enhance creativity and entrepreneurial initiative. Participants learn the steps in developing business ideas and the entrepreneurial process. It covers digital transformation's impact on the economy and society, and the characteristics and stages of organizational change.
- Marketing Strategy: This module provides a global and integrated vision of marketing decision-making (corporate and product, strategic and operational) in both consumer and business-to-business markets, from strategic definition to implementation.
- Competitive Strategy: This module helps participants develop successful corporate strategies for sustainable growth. It involves analyzing the external competitive environment in relation to internal structure and exploring how firms can anticipate and influence competitors. Participants learn to evaluate firm strategy.
- Leadership: This module focuses on self-awareness, team management, conflict management, and persuasion techniques to gain commitment from those involved in company strategy.
- Intercultural Management: This module explores cultural similarities and differences between individuals, corporations, and nations. It helps analyze the actions and reactions of business partners, customers, and employees across cultures.
- Financial Decision Making and Managerial Economics: This module covers the principles, methods, and instruments of finance in digital companies, including financial analysis, forecasting, investment valuation, financial structure choice, and capital cost determination.
Other:
The program takes place in Vic, Spain, from September 23rd, 2024, to October 4th, 2024. The tuition fee is €2,650.
ProgrammeFee 650€
The University of Vic - Central University of Catalonia (UVic-UCC) was established to continue the rich university tradition of Vic, dating back to the Middle Ages. It is a public university under private management, serving the region through teaching, research, and knowledge transfer. UVic-UCC focuses on providing comprehensive student education and emphasizes creativity, professionalism, and social responsibility. It also has a strong international orientation and is deeply connected to the cultural, social, and economic progress of Catalonia.
University Organization: The university's academic and research activities are organized through faculties and various centers:
- Faculties: Business and Communication Studies, Education, Translation, Sport and Psychology, Health Sciences and Welfare, Science, Technology, and Engineering, and Medicine (federated).
- Centers: Teknós, Doctoral School, Educational Innovation and Training Centre (CIFE), Language School, and Postgraduate School.
Key Milestones:
- 1997: UVic is officially recognized by the Catalan Parliament after 280 years. This marks the restoration of the University of Vic, which had been suppressed in 1717.
- 2002: The University Clinic of Manresa is founded.
- 2011: Merging of the Faculty of Education and the Faculty of Humanities, Translation, and Documentation to form a new Faculty of Education, Translation, and Humanities.
- 2013: Federation with Bages University Foundation, which leads to the creation of UVic-UCC.
- 2014: UVic-UCC partners with the Vic Hospital Consortium to create the University Hospital of Vic.
- 2017: Approval of the Faculty of Medicine with campuses in Vic and Manresa.
- 2020: Federation agreement with the Elisava University School Private Foundation.
Historical Background:
- 1599: The Literary University of Vic is founded under the privilege of granting degrees in Arts and Philosophy by King Philip III.
- 1717: The university is suppressed by King Philip V as part of the repercussions of the War of Spanish Succession.
- 19th Century: Vic becomes a significant cultural center during the Renaixença, a Catalan cultural revival, and the city’s Seminary educates over a thousand students.
The university’s history reflects its enduring role in higher education, with ongoing efforts to foster innovation and contribute to both local and international knowledge. UVic-UCC continues to play an important role in advancing the educational and research landscape in Catalonia.