Master of Science in Business Analytics

Program Overview

The Master of Science in Business Analytics at Hochschule Düsseldorf University of Applied Sciences equips students with strategic, organizational, and technological skills for success in business analytics. Combining management content with quantitative procedures and IT applications, it prepares graduates for executive roles in diverse industries, enabling them to function as both specialists and generalist managers. The program emphasizes scientific rigor and entrepreneurial thinking, with a focus on data analysis and stakeholder communication.

Program Outline

Degree Overview:

The Master of Science in Business Analytics at Hochschule Düsseldorf University of Applied Sciences is a program designed to equip students with the strategic, organizational, and technological skills necessary for success in the field of business analytics. The program emphasizes a scientifically sound approach, enabling graduates to view business matters from an entrepreneurial perspective. Specific objectives include developing data-related questions, identifying and analyzing suitable data, and communicating relevant conclusions directly to stakeholders. The program uniquely combines management content with the cross-sector application of quantitative procedures and technological issues. It aims to prepare students for executive responsibilities in various business environments, allowing them to function as both specialists and generalist managers, or even to start their own businesses. The language of instruction is primarily German.

Outline:

The program is structured across three or four semesters.

Semesters 1–2:

• Controlling and big data
• IT support and applications in business analytics
• Advanced managerial economics
• Financial modelling
• Concepts and compliance management systems, current legal issues (liability and data protection)
• Value-oriented corporate governance, corporate social responsibility and sustainability reporting
• Geographical economics, competition policy

Semester(s) 3 or 3–4:

• Specialisation module 1
• Project module
• Specialisation module 2
• Master’s thesis and colloquium

Specialisation modules:

• Industry 4.0
• Marketing analytics
• Supply chain analytics
• Auditing and risk management
Note: Semester 4 is not applicable in a three-semester program.

Careers:

Graduates of the MSc Business Analytics program are prepared for various roles across diverse industries. Potential career paths include in-house consulting, business and data analysis, corporate consulting, market research, controlling, reporting, corporate development, and planning. The program's primary goal is to enable graduates to assume executive responsibilities. Graduates are qualified for both specialist and generalist management positions, and they may also choose to establish their own businesses.

Other:

The program uses a cross-industry and interdisciplinary approach, preparing students for demanding specialist and executive tasks in national and international markets. The program covers concepts and theories in controlling and big data, compliance management and the legal framework (liability and data protection legislation), IT support and applications, applied economic analysis, and applied empirical research methods.