Program Overview

Master in Communication and Future Marketing in Barcelona

Program Overview

The Master in Communication and Future Marketing in Barcelona equips students with cutting-edge strategies in digital marketing, brand storytelling, and data-driven communication. Designed for innovators, this program combines theory with practical projects to help students create campaigns that resonate globally.

Key Information

Duration

• 9 months

Languages

• English

Location

• Barcelona

Annual Intakes

• October
• January
• April

Format

• Evening Schedule

Tuition Fee

• €9 900 per year

Program Highlights

• Ranked among Spain’s best Marketing Masters by El Mundo Ranking 2024 for academic excellence and industry relevance.
• Pioneers in Digital Education: GBSB Global – one of Spain’s first Microsoft Showcase Schools, leading the way in tech-driven learning.
• Industry Experts & CEOs as Faculty: Learn directly from marketing leaders, CEOs, and professionals shaping the future of the industry.
• Alumni Marketing Chapter: Join a dynamic community of graduates who share best practices, host niche-specific events, and expand connections.
• Global Exposure & Industry Immersion: Develop interpersonal skills while engaging in company visits, networking events, and field trips.

Program Structure

• Understand
• Create
• Market
• Manage
• Capstone Project

Course Details

Future Marketing

• Digital Marketing
• Experiential Brand Marketing

Marketing of Innovations

Communication Planning & Advertising

• Social Media & Public Relations

Agile Fundamentals: Scrum, Kanban, Lean and XP

• Strategic Marketing Simulation Business Game

Project Development & Finance

• Financial Strategies for Business Development
• Entrepreneurial Project Management

Transversal Competencies of Global Leaders

• Communication, Time Management & Leadership
• Ethics & Responsibility

Capstone Master Project

• A practical group project in which students perform an organizational analysis or audit, a case study or original research on a specific topic of interest.

Accreditations, Rankings & Global Recognitions

• Discover the certifications and achievements that set GBSB Global Business School apart, ensuring the highest standards in business education.

Qualification

• Higher Education Program: Master of Arts in Communication and Future Marketing (continued education)
• Accreditation Status: A master degree awarded by GBSB Global Business School in Switzerland and internationally accredited by Accreditation Council for Business Schools and Programs (ACBSP) and Accreditation Service for International Schools, Colleges and Universities (ASIC)

Admissions Information

• To be qualified for admission to the Master in Communication and Future Marketing in Barcelona, you must:
  • Have earned a Bachelor’s degree (or equivalent) or higher; be in the process of finalizing your Bachelor’s degree (or equivalent), or demonstrate a high level of relevant professional experience
  • Proof of Proficiency in the English Language
  • Complete all required forms for admission and submit all required documents

Tuition Fee

• The Total Fee for the Program – 9 900 EURO. The fee includes application, enrolment and administrative fees.

Special Offers and Scholarships

• Available for early birds applicants and winners of scholarship competitions.