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Students
Tuition Fee
Start Date
Medium of studying
Duration
3 years
Program Facts
Program Details
Degree
Bachelors
Major
Event Management | Hospitality Management | Tourism Management
Area of study
Business and Administration | Services
Course Language
English
About Program

Program Overview


Bachelor of Science in Management | Path Event Management

Overview

ICD Business School's Bachelor in Management Sciences Path Event Management offers rapid and effective professionalization tinged with rich and diversified international experience. The program benefits from the recognition, reputation, and network strength of a leading business school, ICD Business School. It is based on a unique teaching approach geared towards action and immersion.


The Programme

Year 1

  • Discover and understand

Year 2

  • Organize, pilot, and apprehend sales development

Year 3

  • Mainstalling, analyzing, preparing for professional insertion

Sales, Marketing, Communication

  • Marketing fundamentals
  • B2B / B2C sales techniques and sales administration
  • Communication fundamentals
  • Business fundamentals - organizational principles
  • Conducting market research
  • Corporate legal environment

Event Management

  • Event market, professions, and players form a chain
  • Event project management
  • Event communication
  • Logistics management for events
  • Event law
  • Event Lab

Personal Development

  • Express Yourself
  • Getting to grips with the Office suite
  • Association project - Socio Lab
  • Professional posture and self-knowledge

Language and Culture

  • English
  • TOEFL preparation
  • Professional writing - Projet Voltaire
  • Geopolitics

Project and Internship

  • Start Me Up Career
  • Internship report

Cross-Functional Competence

  • DTP

Event Lab

You learn best by doing! It's a field of experimentation that reproduces the working conditions of an events agency. Students organize events and carry out real-life case studies during their studies.


Learning formats need to be varied. To help you acquire the methodology for creating and producing an event, ICD Business School has created the Event Lab, a student event agency. Each student will organize events or make event recommendations for companies under the tutelage of industry professionals.


Terms and Conditions

From 1st to 3rd year, students organize events entrusted to them by the school and partner companies/agencies. To achieve this, they are supervised by their teachers and provided with creativity-boosting equipment.


Organizing a Variety of Events

The agency's program will give you the opportunity to practice different types of events:


  • Conferences, Symposia, Congresses
  • Forums, Trade shows
  • Corporate events, roadshows, product launches, seminars
  • Sports competitions and tournaments
  • Concerts and cultural and entertainment events
  • Internal events, afterworks, networkings
  • Charity and humanitarian events

Event Lab offers several events, some of which are open to the public.


Develop Your Project Management Skills and Confidence

Thanks to the Event Lab, you will be in charge of:


  • Project design to understand needs and differentiate through events
  • Preparing the event to think about all the elements leading to a good experience for participants
  • Production to bring your ideas to life
  • Analysis to identify areas for improvement and strengthen you

Professional Benefits of the Bachelor Event Management

Build your professional and personal project thanks to a dynamic network and enriching work experience


Corporate Path

ICD Business School encourages its students to shape their career plans and enables them to gain the experience they need to work in events.


Length of Internship Year 1 Year 2 Year 3
2 months 4 months 6 months

ICD Business School Network

The ICD Business School Alumni Association brings together a range of services dedicated to graduates, including social networking groups, job fairs, and afterwork parties. Alumni are actively involved in the life of the school (entrance juries, dissertation defenses, Négociales, conferences, case studies, challenges, internship or work-study tutoring, participation in the Professional Advisory Board, etc.).


Job-Dating

The ICD Business School organizes several targeted job-dating events with its preferred partners throughout the year to help students find internships in France or abroad. The Corporate Relations team personally assists all our students.


Career Opportunities of the Bachelor Event Management

The Events Sector

Following a Bachelor's degree specializing in event management in Paris allows you to benefit from the sector's many outlets. Whether for festivals, sporting competitions, exhibitions, or even weddings, the need for specialized professionals makes the event industry professions varied and full of opportunities. Want to know what your options are after training? Find jobs in various specialties below, discover the richness of the field, and choose the path you're passionate about!


You can continue your studies in France and abroad at Bac+4 or Bac+5 levels.


At ICD Business School, continue your studies in the specializations offered in the Master's cycle of the Programme Grande École aimed at Bac+5 and conferring the Grade of Master:


  • International Business Development
  • Responsible Sales Development and Customer Experience
  • Digital Marketing
  • Purchasing
  • Luxury Marketing
  • Customer Relations Management - Banking Course - Professional Customer Advisor | Branch Manager Option
  • Customer Relations Management - Banking Course - Premium Customer Advisor / Wealth Management Option

If you would like to start your career immediately after your Event Management course, find out more about the possible professions:


Trade Fairs and Conferences

  • Trade show sales manager
  • Exhibition logistics manager
  • Exhibition curator

Agencies

  • Event Project Manager
  • Logistics Manager / Director
  • Manager / Creative Director
  • Manager / Production Manager

Event Venues

  • Sales Manager
  • Operations Manager
  • Event manager

Advertiser / Organizer

  • Event Project Manager
  • Organizer of cultural and artistic events
  • Sports event organizer
  • Charity events organizer
  • Business Event Manager
  • Events communication manager
  • Show Administrator
  • Partnership Manager
  • General exhibition curator
  • Event Production Manager
  • Cultural mediator
  • Festival director

Path Event Management in Figures

  • 3 years of study
  • Over 100 hours of hands-on training in the Event Lab
  • 10 months corporate experience
  • 4 months abroad

Training Recognized by UNIMEV

UNIMEV is the leading professional organization representing the event industry. With over 400 members, it contributes to the information and development of the sector. ICD Business School is a member of UNIMEV and participates in its working committees.


ICD Business School is the winner of the 2017 and 2018 editions of the SYT d'Or, a national student competition organized by UNIMEV.


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About University

Icd International Business School


Overview:

Icd International Business School is a leading Grande Ecole business school in France, established in 1980. It is known for its specialization in sales and marketing, its international focus, and its innovative pedagogical approaches that combine professional, personal, and responsible dimensions.


Services Offered:

The school offers a range of student services, including:

    Career guidance:

    Provides support throughout the course and helps students find employment in the job market.

    Alumni network:

    Offers recent graduates access to a strong network of professionals in sales, marketing, events management, and business development.

    International experiences:

    Provides opportunities for students to study abroad and gain international experience.

    Placement and apprenticeships:

    Offers students opportunities to gain practical experience through internships and apprenticeships.

Student Life and Campus Experience:

Icd International Business School has campuses in Paris and Toulouse. The Paris campus is located in the heart of the city, close to cultural sites and the Canal Saint-Martin. The Toulouse campus is located in a cosmopolitan city close to Spain, the Mediterranean, the Atlantic, and the ski slopes.


Key Reasons to Study There:

    Grade master:

    The school offers a 5-year Master's degree program.

    Pedagogy:

    The school uses innovative pedagogical approaches that combine professional, personal, and responsible dimensions.

    International experiences:

    Students have the opportunity to study abroad and gain international experience.

    Alumni network:

    Graduates have access to a strong network of professionals.

Academic Programs:

Icd International Business School offers a range of academic programs, including:

    Grande Ecole Program:

    A 5-year Master's degree program that prepares students for international management careers in sales and marketing.

    Bachelor's degrees:

    The school offers Bachelor's degrees in Management Sciences and Business Marketing.

    MBA:

    The school offers an MBA in Business & Marketing.

    Banking Programs:

    The school offers a range of banking programs, including a Grande Ecole Program with a banking specialization, a Bachelor's degree in Business and Marketing specializing in Banking and Finance, and an MBA in Banking Business Manager.

Other:

  • The school is fully accredited by the French State.
  • The school has a highly qualified team of professors and industry practitioners.
  • The school is committed to research and has an Applied Research Laboratory (LaRA).

Total programs
5
Location
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