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Students
Tuition Fee
USD 6
Per course
Start Date
Medium of studying
Fully Online
Duration
12 weeks
Program Facts
Program Details
Degree
Courses
Major
Data Analysis | Data Analytics | Data Management
Area of study
Information and Communication Technologies
Education type
Fully Online
Course Language
English
Tuition Fee
Average International Tuition Fee
USD 6
About Program

Program Overview


Data and Web Analytics Micro-Credential

Overview

The Data and Web Analytics Micro-Credential is a 5-module program designed to equip students with the skills and knowledge needed to succeed in the field of data and web analytics. The program is offered by the Digital Marketing Institute and is tailored for those who are already analytically-minded or working in a position as such and are eager to upgrade their skills for an ever-evolving digital world.


Program Details

  • Length: 5 modules (11 hours) over 12 weeks
  • Fees: $605
  • Intakes: All year round
  • Delivery: Online (self-paced)

Content Outline

The program includes:


  • Cutting Edge Content
  • Interactive Learning
  • Performance Support and ‘Readiness’
  • Quick Reads
  • Toolkits and Templates
  • Soft Skills
  • Relevant Technical Skills

Who is it for?

  • Web Analytics Analysts
  • Web Analytics Managers, Analytics Managers, Head of Analytics
  • Web Developers and Web Designers
  • E-Commerce Managers, Head of E-Commerce, E-Commerce Directors

Key Skills and Competencies

  • Collecting and Processing Data
  • Data Cleansing
  • Data Analysis and Forecasting
  • Problem Solving
  • Data Security
  • Presentation Skills
  • Visualizing and Reporting Data
  • Agile Thinking

Modules

  1. DATA AND ANALYTICS FUNDAMENTALS
  2. DATA COLLECTION AND PRIVACY
  3. DATA SECURITY AND COMPLIANCE
  4. DATA AND MARKETING
  5. VISUALIZING AND PRESENTING DATA

About the Digital Marketing Institute

The Digital Marketing Institute is a digital specialist that offers the most widely taught set of certification standards in digital marketing and selling for learners, educators, and industry. With 100,000 members across the globe, the Digital Marketing Institute has trained more professionals to a single education standard than any other certification body.


Industry Advisory Council

The Industry Advisory Council (IAC) represents the world’s largest and most influential brands. A digital powerhouse, the Industry Advisory Council contributes to the development of internationally recognized standards supporting digital marketing and digital selling education for individuals, educators, and organizations.


Pearson Vue Exam

DMI uses the Pearson VUE test centre network which has over 5,200 centres in 180 countries. This means that you can take your exam anywhere in the world and that the experience stays consistent and high quality for everyone.


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