| Program start date | Application deadline |
| 2025-04-01 | - |
| 2025-10-01 | - |
Program Overview
Data Science Business Analytics
Master of Science | Fürth
The Master's program in Data Science - Business Analytics is designed to help you improve the performance of your company and make it even more successful in the future. You will specialize as a business analyst and optimize your career opportunities by using the power of data to conquer the business world.
All Facts at a Glance
- Degree: Master of Science (M.Sc.)
- Start: 1st April; 1st October
- Model: full-time
- Language: English
- ECTS: 120
- Curriculum: more info
- Info: accredited
- Duration: 4 semesters/2 years
- Location: Fuerth
- Costs: from €750 per month
Content Data Science: Business Analytics (M.Sc.)
In the Master Data Science - Business Analytics, you will deal in depth with descriptive, predictive, and prescriptive data analysis methods and will be able to assess and evaluate the performance of companies of all sizes and industries. You will acquire profound skills in the areas of data mining, artificial intelligence, and machine learning to determine the likelihood of future developments on the markets and to steer your company safely and successfully into the future.
Your course content in detail
In addition to the modules on data analysis, data management, artificial intelligence, and machine learning, the Master in Data Science – Business Analytics includes the following core modules:
- Marketing Analytics
- Financial Analytics
- People Analytics
- Supply Chain Analytics
- Business Analytics - Entrepreneurship
Career Data Science: Business Analytics (M.Sc.)
As a graduate of the Master's program in Data Science - Business Analytics, you have numerous career options at home and abroad. The innovative orientation of the degree program offers options in middle and upper management (department, team), in research and development, in conception and production, in the fields of business development and marketing, and in strategy and management consulting. The Master's in Data Science - Business Analytics also qualifies you for positions in the public sector, for research activities, and for a doctorate.
Your modules
In the Master's program in Data Science and Business Analytics at SRH University's Fürth campus, you will learn how to analyze large amounts of data and derive valuable insights for strategic business decisions. You will work intensively with modern data analysis methods, machine learning, and artificial intelligence (AI). The focus is on practical projects to apply your skills in real-life business scenarios. Ethical issues surrounding the use of data and dealing with data protection also play a role.
The highlight modules include:
- Big Data & Cloud Technologies: In this module, you will learn how to work efficiently with large amounts of data and cloud infrastructures.
- Advanced Analytics & Machine Learning: To make data-driven predictions, you will immerse yourself in modern analysis methods and machine learning.
- Business Intelligence & Strategy: This module strategically uses data for company decision-making.
- Data Governance & Ethics: You will deal with the responsibility and legal framework conditions surrounding the use of data.
Your curriculum
4 Semester 120 ECTS
1st semester
- Statistics
- Requirements Management
- Fundamentals of Programming
- Market Analytics
- Financial Analytics
- Supply Chain Analytics
2nd semester
- Data Management
- Data Preprocessing and Analytics
- Data Visualisation and Dashboards
- Machine Learning
- People Analytics
- Business Analytics - Entrepreneurship
3rd semester
- Business Analytics Internship
4th semester
- Digital Innovation Project
- Master Thesis
- Master Thesis Colloquium
Our CORE principle
Our CORE principle promotes independent and active learning so that you can apply your knowledge directly to projects and your future career—for a clear competitive advantage.
Your lecturers and contact persons
- Prof. Dr. Uwe Eisermann Head of Study Programme
- Prof. Dr. Florian Meier Professor
- Prof. Dr. Stefanie Scholz Professor
- Prof. Dr. Clifford Sell Professor
- Prof. Dr. Philipp Unberath Professor
- Prof. Dr. habil. Clemens Werkmeister Professor
Costs
Smart financing
- Tuition fees:
- Students resident in the EU or the European Economic Area: 750 Euro/month
- Students residing outside the EU or the European Economic Area: 941.67 euros/month
- A one-off enrolment fee of 750 euros (EU/EEA) or 1000 euros (non-EU/EEA) must be paid at the beginning of the degree program.
Admission requirements and application
- Bachelor's degree in Computer Science, Business Informatics, Economics or a similar area of studies
- Proof of English language proficiency
- Curriculum Vitae
- Letter of motivation
- Copy of your identity card or passport
Application process
- You submit your online application via the SRH application portal
- If you meet the admission requirements, we will invite you to a personal/phone interview
- If the interview is successful, you will receive an acceptance letter and the study contract
- You sign the study contract and send it back to us
- You pay the enrolment fee
- You will receive your letter of admission
- You take part in our Introduction Week and then you are good to go!
SRH Universities Germany
Overview:
SRH Universities Germany is a network of private universities offering a wide range of undergraduate and postgraduate programs across various disciplines. They are known for their practical approach to education, emphasizing hands-on learning and close collaboration with industry partners.
Services Offered:
SRH Universities offer a comprehensive range of services to support students throughout their academic journey, including:
Study Advisors:
Providing guidance on program selection, application procedures, and financing options.Accommodation:
Assisting students in finding suitable housing options near their chosen campus.University Sports:
Offering various sports activities and programs for students to participate in.Career Services:
Providing resources and support for career planning, job searching, and professional development.International Programs:
Facilitating international exchange opportunities and study abroad programs.Alumni Network:
Connecting graduates with each other and providing networking opportunities.Student Life and Campus Experience:
SRH Universities prioritize a vibrant and engaging campus experience for their students. They offer:
Modern Campuses:
Featuring state-of-the-art facilities and learning environments.Small Class Sizes:
Allowing for personalized attention from instructors and fostering a close-knit learning community.Active Student Life:
Encouraging participation in clubs, societies, and events to enhance the overall student experience.International Environment:
Providing a diverse and multicultural learning environment with students and faculty from around the world.Key Reasons to Study There:
Practical Learning:
Emphasizing hands-on learning and real-world application of knowledge through internships, projects, and industry collaborations.Personalized Support:
Offering individual guidance and mentorship from instructors and dedicated support staff.Industry Connections:
Providing strong connections with industry partners, leading to potential career opportunities.International Exposure:
Fostering a global perspective through international exchange programs and diverse student body.Modern Campuses:
Providing access to state-of-the-art facilities and learning environments.Academic Programs:
SRH Universities offer a wide range of academic programs, including:
Bachelor's Degrees:
In various fields such as business, technology, design, communication, and music.Master's Degrees:
In specialized areas within their respective fields, preparing graduates for advanced careers.MBA and DBA Programs:
Providing executive education and leadership development opportunities.Dual Studies Programs:
Combining academic learning with practical work experience through apprenticeships.Other:
SRH Universities are committed to quality education and research, evidenced by their accreditations and memberships in prestigious organizations such as AACSB, Systemakkreditierung, and Wissenschaftsrat. They also actively engage with the local community through partnerships and initiatives.
