Online Bachelor of Business Administration and Digital Innovation with Digital Communication & PR
Barcelona , Spain
Tuition Fee
EUR 8,900
Per year
Start Date
2025-10-01
Medium of studying
Fully Online
Duration
3 years
Program Facts
Program Details
Degree
Bachelors
Major
Digital Marketing | Public Relations | Communications Technology
Area of study
Business and Administration | Information and Communication Technologies
Education type
Fully Online
Timing
Full time
Course Language
English
Tuition Fee
Average International Tuition Fee
EUR 8,900
Intakes
Program start date | Application deadline |
2025-10-01 | - |
2025-01-01 | - |
2025-04-01 | - |
About Program
Program Overview
Program Details
Online Bachelor of Business Administration and Digital Innovation with Digital Communication & PR
Program Overview
Our Online Bachelor of Business Administration and Digital Innovation with Digital Communication & PR is an innovative program designed specifically for students who want to study online and be competitive in the digital marketplace in the field of public relations.
Key Information
- Duration: Full Time – 3 Years
- Languages: English
- Location: Online
- Annual Intakes: October, January, April
- Format: Online
- Tuition Fee: € 8 900 per year
Program Structure
- 1st Year: Undergraduate Certificate in Business Administration and Digital Innovation
- Global Business Environment (7 ECTS)
- Business Communication (7 ECTS)
- Introduction to Digital Entrepreneurship and Innovation (7 ECTS)
- Fundamentals of Marketing in the Digital Era (13 ECTS)
- Principles of Accounting (7 ECTS)
- Business Law in a Digital Context (7 ECTS)
- Business Math and Statistics (13 ECTS)
- 2nd Year: Undergraduate Higher Diploma in Business Administration and Digital Innovation
- Strategic Management of Enterprise and Digital Innovation (13 ECTS)
- Managerial Accounting (6 ECTS)
- Leadership and Organizational Behavior (6 ECTS)
- Starting a New Digital Business (7 ECTS)
- Business Economics (7 ECTS)
- Business Research Methods (6 ECTS)
- Three units corresponding to a chosen specialization area
- 3rd Year: Bachelor of Business Administration and Digital Innovation
- Professional and Career Development (6 ECTS)
- Innovative and Creative Thinking (4 ECTS)
- Corporate Finance (7 ECTS)
- Disruptive Technologies for Innovation and Change (13 ECTS)
- Three units corresponding to a chosen specialization area
- Undergraduate Dissertation (15 ECTS)
List of Electives – Digital Communication & PR (45 ECTS)
- Digital Branding (7 ECTS)
- Digital Communication Strategies and Digital Media (4 ECTS)
- Principles of Public Relations (4 ECTS)
- Visual Communications for Digital and Offline Channels (7 ECTS)
- Reputation and Relationship Management in the Digital Era (4 ECTS)
- Investor Relations (4 ECTS)
- Dissertation in the area of Digital Communication & PR (15 ECTS)
Learning Outcomes
- Knowledge: Understands professional theoretical and practical knowledge related to business administration, including both broad knowledge in the field of business administration and a considerable degree of specialized managerial knowledge in digital innovation.
- Skills: Gathers and interprets relevant data on problems, obstacles, and opportunities faced by international organizations to inform judgments that include reflection on relevant social, technological, scientific, or ethical issues.
- Competencies: Engages in critical thinking in the area of business administration and digital innovation and demonstrates independent thought and problem-solving underpinned by evidenced-based arguments.
Admissions Information
- Academic Qualification Requirements: A/S or A levels at the appropriate level or the Matriculation Certificate Exam with three subject exams with grades of A, B, C, or D.
- English Language Proficiency: TOEFL – Minimum score: 213 (computer-based), 79/80 (internet-based), or 550 (paper-based); IELTS – Minimum score: 6.0.
- Alternative Entry Routes: Available for applicants who do not meet the standard entry qualifications but have certain skills, experience, and subject knowledge.
Tuition Fees
- Total Fee for the Program: € 8 900 per year
Program Highlights
- Accredited & Certified Degree: Our degrees are accredited by the Department of Education of the Government of Catalonia, ACBSP, MFHEA, and ASIC.
- Industry-Experienced Faculty and Speakers: Every faculty member at GBSB Global has professional and practical experience in the area they teach.
- Hands-on Lectures & Group Projects: The Bachelor’s program includes courses that provide practical knowledge applicable to the global business environment.
Resources
- Program Brochure: Available for download
- Learning Outcomes: Available for download
- Program Outline: Available for download
- Academic Calendar: Available for viewing
- Application Guidelines: Available for viewing
Accreditations, Rankings & Global Recognitions
- Accredited by: Department of Education of the Government of Catalonia, ACBSP, MFHEA, and ASIC
- Rankings: Available for viewing
Student Stories
- Testimonials: Available for viewing
Contact
- Information: Available for viewing
- Admissions Office: Available for viewing
- Media Contact: Available for viewing
Addresses
- Madrid Campus: Numancia St. 6, 28039 Madrid, Spain
- Barcelona Campus: Carrer d'Aragó, 179, L'Eixample, 08011 Barcelona, Spain
- Malta Campus: 67 Triq Il-Ferrovija L-Qadima, BKR 1615, Birkirkara, Malta
- Online Learning and Executive Education: Bahnhofstrasse 28, Zug, 6300 Switzerland
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