Students
Tuition Fee
CAD 80,040
Per course
Start Date
2026-10-01
Medium of studying
On campus
Duration
48 months
Details
Program Details
Degree
Bachelors
Major
Business Administration | Digital Marketing | Finance
Area of study
Business and Administration
Education type
On campus
Timing
Full time
Course Language
English
Tuition Fee
Average International Tuition Fee
CAD 80,040
Intakes
Program start dateApplication deadline
2025-10-01-
2025-01-01-
2026-10-01-
2026-01-01-
2027-10-01-
2027-01-01-
About Program

Program Overview


Honours Bachelor of Business Administration

Program Overview

The Honours Bachelor of Business Administration (HBBA) program is designed to provide students with a solid foundation in business principles, as well as specialized knowledge in digital economy and digital marketing. The program is committed to innovative education and research for a digital world.


Majors

Students can choose from two high-impact majors:


Digital Economy

  • Gain in-depth knowledge in e-commerce, fintech, supply chain management, and emerging technologies

Digital Marketing

  • Develop a deeper understanding of digital marketing strategies, analytics, online branding, and digital asset management

Course Highlights

The program consists of four years, with the following course highlights:


Year 1

  • Term 1: Digital Mindset, Digital Business Fundamentals, Microeconomics, Business Communications
  • Term 2: Business Accounting Fundamentals, Digital Marketing, Macroeconomics
  • Term 3: Business Statistics, Business Finance, Breadth Elective

Year 2

  • Term 1: Digital Mindset, Digital Business Fundamentals, Microeconomics, Business Communications
  • Term 2: Business Accounting Fundamentals, Digital Marketing, Macroeconomics
  • Term 3: Business Statistics, Business Finance, Breadth Elective

Year 3 and 4

  • The courses for these years differ depending on the major chosen.

Career Outlooks

According to a study commissioned by BDC, technology will be a dominant driver of change in Canada's business landscape. The program prepares students for careers in digital marketing, financial analysis, compliance, market research, and process automation.


Admissions

Academic Information

  • Applicants must meet the following minimum conditions for admission:
    • Ontario Secondary School Diploma (or equivalent credential)
    • Six Grade 12 4U or 4M-level courses, including Ontario ENG4U (or equivalent) and any 1 4U Math
    • Minimum average of 70% on best 6 Grade 12 4U or 4M-level courses
    • Must meet English language proficiency requirements (if applicable)

Document Checklist

  • Applicants must submit:
    • A completed application form
    • Official high school transcript
    • Documents outlining current courses
    • Official transcripts from all post-secondary institutions attended (if any)
    • Proof of English language proficiency, if applicable
    • Certified translations of any required documents not in English

International Information

  • Applicants from outside Canada must also submit:
    • Documentation confirming their secondary level or high school completion was awarded, if not already indicated on official transcripts
    • A credential evaluation from a recognized service, if required by the registrar

Tuition Information

  • The fees are determined by the total cost of individual credits per academic year.
  • All fees are listed in Canadian dollars and are subject to change.

Awards and Scholarships

  • The Office of the Registrar has dedicated more than $15 million in scholarships, awards, and financial support to students.
  • Entrance Awards are for newly admitted international and domestic students, while Academic Scholarships are for those entering the second term of their program.

Financial Aid Options

  • UNF has partnered with organizations to help newly admitted domestic students finance their education.

Tuition Fees

  • Domestic tuition: $32,040
  • International tuition: $80,040
  • Scholarship & awards: $15 Million

Frequently Asked Questions

What courses do I need to qualify for admission?

  • Applicants from Ontario need six Grade 12 4U or 4M-level courses, including program-specific course requirements of Ontario 4U Math and 4U English, or their equivalent.
  • Your overall minimum grade average must be 70%.

What are the available majors for this program?

  • You can choose from one of two high-impact majors with your HBBA: digital economy or digital marketing.

Will I gain practical experience?

  • There are several opportunities for you to gain practical experience through this program, including work-integrated learning opportunities and capstone research projects.
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