| Program start date | Application deadline |
| 2024-10-01 | - |
| 2025-01-01 | - |
| 2025-03-01 | - |
Program Overview
Master in Marketing
Overview
Markets are ever-changing, with increasingly sophisticated consumers. Now more than ever, companies require innovative, qualified marketing experts to implement creative changes. From effective use of social media marketing to understanding your target audience, this program explores modern marketing methods and theories from various perspectives, giving students an insight into how marketing decisions relate to the analytical, strategic and operational areas of a business.
Duration
Three terms/one year
Number of Credits
60 ECTS
Start dates
October, January & March
Language
English
Fees per term
€ 5,450
Location
Munich
Degree Awarded
- A university master’s degree (título propio) awarded by Universitat de Vic – Universitat Central de Catalunya (UVic-UCC), Spain.
- A Certificate of Advanced Studies from EU Business School Switzerland.
About Our Validating & Accrediting Partner
Universitat de Vic - Universitat Central de Catalunya
(UVic-UCC)
Universitat de Vic – Universitat Central de Catalunya (UVic-UCC) is an officially recognized university in Spain. It is inscribed in the Registro Universitario de Centros y Títulos (Register of University Centers and Qualifications, RUCT) with the code 060, and is legally authorized to accredit higher education qualifications according to Organic Law 2/2023, 22nd March, which pertains to the university system. UVic-UCC is accredited by the Agencia Nacional de Evaluación de la Calidad y Acreditación (ANECA), and AQU Catalunya.
The recent achievements of UVic-UCC include:
- Ranked number 41 in Spain by the THE Impact Rankings in 2024
- Ranked number 120 in Southern Europe by QS World University Rankings in 2024
Additional Qualification
After completing the master program, students will have the opportunity to earn an additional qualification, a U.K. state-recognized degree from London Metropolitan University (London Met).
To earn the MSc International Business Management, students must complete an additional 14-week Business Consultancy Project module (30 ECTS) and a Research Module.
London Metropolitan University
London Metropolitan University's (London Met) mission is to transform lives through the power of education – and it does that by welcoming students from all kinds of backgrounds and supporting them to achieve success.
London Met comprises six specialist schools, including the Guildhall School of Business and Law offering a dynamic and relevant portfolio of practice-focused and intellectually stimulating business courses.
High-quality teaching is at the heart of the experience offered to students at London Met. Recent achievements include:
- Ranked ninth in the U.K. for teaching quality by The Times and Sunday Times Good University Guide 2024
- Ranked 10th in the U.K. for student experience by The Times and Sunday Times Good University Guide 2024
Benefits of Studying a Master's
- Improve critical-thinking skills and learn to be a problem-solver
- Join the alumni network of 30,000+ members
- Gain specialist knowledge to excel in your chosen profession
Why Munich?
Studying a master's program in Munich allows students to expand their business knowledge in the economic powerhouse of Germany. The vibrant Bavarian capital is home to numerous major multinational company headquarters including BMW and Allianz, as well as a flourishing startup scene, and is also actively pursuing initiatives to provide a greener, more sustainable living environment.
Munich may be famous for its annual Oktoberfest festival, but it has so much more to offer students wishing to study business. The city energetically promotes and supports innovative startups and tech companies, making it an ideal place for future entrepreneurs to gain knowledge, get involved and to set up new and forward-thinking ventures. Munich also offers students a superb array of sports, outdoor adventures, socializing and entertainment opportunities, ensuring a well-rounded student experience.
This Program is Also Available in
- Barcelona
- Geneva
- Digital
Faculty
EU's faculty is composed of highly qualified academics, entrepreneurs, consultants and business leaders.
All courses are taught by lecturers with a wealth of practical experience in their fields. Our teaching staff create a personalized and interactive learning environment that promotes and fosters the skills and knowledge required for a successful career in business. The caliber of the faculty and a culture that values and rewards an entrepreneurial spirit are what make EU Business School stand out.
Campus Facilities
EXPLORE EU’S MUNICH CAMPUS
Other Programs That Might Interest You
- Master in Finance
- Master in Tourism & Hospitality Management
- Master in Innovation & Entrepreneurship
- Master in Management
- Master in Digital Business
Discover Our Campuses
- Barcelona
- Geneva
- Munich
- Digital
Professional Accreditations
- ACBSP
- IACBE
- CEEMAN
- EFMD
Validating & Accrediting Partners
- Universitat de Vic - Universitat Central de Catalunya (UVic-UCC)
- London Metropolitan University (London Met)
- OMNES Education Group
Copyright
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EU Business School:
A Comprehensive Overview:
EU Business School is a leading private international business school with campuses in Barcelona, Geneva, and Munich, as well as an online presence.
The school offers a wide range of undergraduate and postgraduate programs, including Bachelor's, Master's, MBA, and DBA degrees.
EU Business School prides itself on its multicultural student body, with over 100 nationalities represented across its campuses.
Services Offered:
EU Business School provides a comprehensive range of services to its students, including:
Academic Programs:
- A diverse selection of business-focused programs, including Bachelor's, Master's, MBA, and DBA degrees.
Learning From Leaders:
- Exclusive conferences featuring top leaders from global companies, offering students the opportunity to learn directly from industry experts.
Campus Experience:
- Vibrant and cosmopolitan campuses in Barcelona, Geneva, and Munich, providing students with a rich cultural and educational experience.
Career Services:
- Support in finding internships and job opportunities, including career fairs and networking events.
Student Support:
- Dedicated student services, including academic advising, career counselling, and personal support.
Multicultural Environment:
- A diverse student body from over 100 nationalities, fostering a global perspective and intercultural understanding.
Networking Opportunities:
- Opportunities to connect with fellow students, faculty, and industry professionals through events and conferences.
Real-World Learning:
- Immersive learning experiences through company visits, guest speaker events, and practical projects.
Industry Connections:
- Access to top industry leaders through exclusive conferences and networking events.
Practical Learning:
- Emphasis on real-world application of knowledge through company visits, guest speakers, and practical projects.
Academic Programs:
EU Business School offers a wide range of academic programs, including:
Bachelor's Degrees:
- Bachelor of Business Administration
- Bachelor of Arts in Digital Communication
- Bachelor of Arts in Leisure & Tourism Management
- Bachelor of Arts in International Relations
- Bachelor of Arts in Sport Management
- Bachelor of Arts in Digital Business, Design & Innovation
- Bachelor of Arts in Artificial Intelligence for Business
- BA (Hons) in Business Management (International Business)
- BA (Hons) in Business Management (Marketing)
- BA (Hons) in Business Management (Finance)
- BA (Hons) in Business Management (Enterprise)
Master's Degrees:
- Master in Artificial Intelligence for Business
- Master in Management
- Master in Marketing
- Master in Finance
- Master in Tourism & Hospitality Management
- Master in Innovation & Entrepreneurship
- Master in Digital Business
- Master in Fashion & Luxury Business
- Master in Digital Marketing, Transformation & Design Thinking
- Master in Business Analytics & Data Science
MBA Programs:
- MBA in International Business
- MBA in Digital Communication
- MBA in International Marketing
- MBA in Global Banking & Finance
- MBA in Entrepreneurship
- MBA in Digital Business
- MBA in Sports Management
Doctor of Business Administration (DBA)
Executive Bachelor of Business Administration
International Summer School
Other:
- EU Business School has a strong focus on sustainability and social responsibility.
- The school has a strong online presence, offering a range of online programs and resources.
- EU Business School is ranked highly in various international rankings, including CEO Magazine's Online Global Rankings and QS Stars.
While I was thinking transferring from another uni to EU Business School in September, I was skeptical about my decision as I am a person who doesn't like change. After spending my first semester here I already feel the choice I have made was amazing! The courses are very up to date and of course Barcelona is beautiful.
EU business school is a great university, but has some flaws in the management and administration spectrum. It offers great teachers from a variety of industries in the business environment, with large experience, and even law professors practicing in the moment they are teaching. This provides helpful insights to the and education to the students. The networking in the university I great and allows you to meet many people from different nations, make great friends, and in some cases meet people with the same vision as you to run a business, or whatever can appear in mind. It must be noted that the administration lacks a lot of control and there are constant problems every time, not only that, but the different timelines proposed by administration on releasing grades, certifications and diplomas, dissertations, and so on, are unclear and are never met in time.
