Program Overview

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Entrepreneurship: Mindset, Skills and Ideation

Course Description

The Entrepreneurship: Mindset, Skills, and Ideation Module is a dynamic and engaging course designed to provide you with a comprehensive understanding of entrepreneurship, from its foundational principles to the practical skills necessary for success. Whether you’re a budding entrepreneur or simply intrigued by the world of business innovation, this module will equip you with the tools to thrive in the ever-evolving landscape of entrepreneurship.

In this module, you will embark on a journey that explores the multifaceted realm of entrepreneurship. You’ll begin by delving into the core concepts of entrepreneurship, gaining insights into the entrepreneurial mindset that drives innovation and fuels success. Through interactive lessons and thought-provoking discussions, you’ll uncover the principles that underpin the entrepreneurial journey and discover what it truly means to embrace this dynamic role.

Learning Outcomes

• Comprehend Entrepreneurial Principles: Demonstrate a comprehensive understanding of the fundamental concepts and principles that define entrepreneurship, including the role of innovation, risk management, and market dynamics.
• Cultivate an Entrepreneurial Mindset: Develop a growth-oriented mindset characterised by adaptability, resilience, creativity, and a willingness to embrace uncertainty, equipping you to navigate the challenges of entrepreneurship.
• Apply Essential Entrepreneurial Skills: Acquire a diverse skill set encompassing effective communication, strategic planning, financial literacy, problem-solving, and critical thinking, which are integral for launching and sustaining successful ventures.
• Analyse the Entrepreneur Lifestyle: Evaluate the nuances of the entrepreneur lifestyle through the study of real-world cases, enabling you to make informed decisions about pursuing an entrepreneurial career and understanding the daily demands and rewards.
• Generate Innovative Business Ideas: Identify everyday problems and employ ideation techniques to conceptualise innovative business ideas that address these challenges, leveraging your understanding of market needs and trends.
• Implement Entrepreneurial Tools: Apply tools and methodologies introduced in the course, such as feasibility analysis, market research, and business model canvas, to refine and structure your business idea for practical execution.

Course Features

• Level: Master
• Duration: 18 hours
• Language: English
• Semester: Fall
• Study Mode: On-campus

Assessment

Project-Based Learning Methodology at ESEI

ESEI employs a project-based learning and assessment methodology across all modules taught in our master programmes. This innovative approach means students collaborate in groups to develop projects that demand creativity, teamwork, and problem-solving abilities.

The Advantages of Project-Based Learning

The primary advantage of this method is that by the time students graduate, they will have compiled a portfolio of work. This portfolio will be directly relevant to their future roles, whether as employees or business owners, showcasing their hands-on experience and skills.

Project Format and Teacher Involvement

Project formats vary and are at the discretion of the instructor. Projects can take the form of case studies, written reports, videos, role-playing activities, podcasts, or any other medium that effectively communicates the students’ ideas. Teachers are responsible for creating project briefs and monitoring team progress with regular updates and check-ins.

Assessment Criteria

• GROUP Project Submission (40%)
• INDIVIDUAL Project Submission (20%)
• GROUP Presentation of the Project and Q&A (20%)
• Class Participation (20%)

Faculty

Tim Wekezer

Tim Wekezer is co-founder and CEO of a QR ordering and payments company. Founded in 2015, Waitrr has clients in 7 countries and was selected as one of ASEAN’s top startups by the World Economic Forum.

Born into a family of restaurant and hotel owners, Tim understands the food business operations in and out, having served his first table at the age of 8 and later managing several of the group’s venues.

In 2017, Tim co-founded thekeystone.sg, a 100-pax student residence in Singapore. Tim grew up in Germany and attended Hotelschool The Hague, a hospitality-oriented business school in The Netherlands (Bachelor of Business Administration) and INSEAD in Singapore (MBA) with an exchange to the Wharton School at the University of Pennsylvania.

Current Position of Tim Wekezer

CEO of Waitrr Project Director for Keystone.

Part-time:

• Teaching University Students
• Startup Mentoring

Core Expertise of Tim Wekezer

• Going from 0 to 1: Tim has started multiple companies and is an expert in launching businesses from scratch and with a very limited budget.
• Building Tech: Tim has experience in building complex platforms (both web- and app-based)
• Hospitality Industry: With 25+ years of experience in the hospitality industry under the belt, Tim is an expert in both restaurant and hotel operations. Having worked for brands like Hyatt and several Michelin-star restaurants, he has insights from some of the world’s best brands in the industry.
• The Lean Methodology: Having built multiple profitable businesses, Tim puts a lot of weight on teaching the Lean Methodology in combination with different approaches in the Hospitality industry.

Teaching Specialities

Tim’s specialty combines Tech with Hospitality. He shares his learnings with the students, teaching modules in Innovation in the Hospitality Industry, Food & Beverage Management, and Innovative Business Models. These courses prepare the students for a successful career as a leaders in their field.

Impact on Students

Tim Wekezer is passionate about helping students launch their companies and create solutions with valuable business models. Many students also appreciate the pragmatic approach in the lessons, which they can easily put into action in their projects.

Learn more about ESEI’s International Faculty!

Reviews

4/5

Student Testimonials

Great content and examples.

Student Testimonials

Very interactive!

Student Testimonials

Student Testimonials

Student Testimonials

This module is taught within the following programme(s): Master in Tourism and Hospitality Management

Master in Innovation and Entrepreneurship