Program Overview

Digital Media and Communication BA (Hons)

Overview

Get ready to enter the fast-paced world of digital media and communication, where creativity meets real-world impact. This top-ranking degree brings together advertising, social media, journalism, media production, and more, allowing you to explore multiple fields and build a future-proof skillset. Taught by industry experts and enriched with practical experience, this course equips you to thrive in a field that shapes how we live, work, and connect.

Course Options

• Degree
  • UCAS code: P
  • UCAS points: 112
  • Duration: 3/4 years
  • Tuition fees: £9,535 per year (Home Applicant, Full-time)
• Degree with Foundation Year
  • UCAS code: P30364
  • UCAS points: 64
  • Duration: 4/5 years
  • Tuition fees: £9,535 per year (Home Applicant, Full-time)

Entry Requirements

Academic Requirements

• Accepted Qualifications
  • A Levels in at least two subjects
  • BTEC Extended Diploma – DMM
  • BTEC Diploma – DD
  • Access to HE Diploma
  • T Levels
  • International Baccalaureate – 24 points including a minimum of 15 points at Higher Level
• GCSE Requirements
  • GCSE English Grade 4/C or Level 2 Functional Skills in English
  • GCSE Mathematics Grade 4/C or Level 2 Functional Skills in Mathematics

International Qualifications

• We accept a wide range of European and international qualifications in addition to A-levels, the International Baccalaureate, and BTEC qualifications.

English Language Requirements

• IELTS 6.0 with a minimum of 6.0 in Writing and Speaking; 5.5 in Listening and Reading (or recognised equivalent)

Modules

Foundation Year

• Academic Development Core Module
• Social Media Project Core Module
• Ways of Looking Core Module
• Narrative and Creativity Core Module
• Group Film Project Core Module
• Mental Wealth: Professional Development Core Module

Year 1

• Aesthetics and Technologies 1: Practice as research Core Module
• Media Cultures Core Module
• Mental Wealth: Professional life - Agency 1 Core Module
• Narrative 1: Narrative Fiction Core Module
• Convergent Media Industries Core Module

Year 2

• Internship / Study Abroad Module: Employment and Enterprise Core Module
• Narrative 2: Advanced Narrative Core Module
• Mental Wealth: Professional life: Agency 2 Core Module
• Digital Research Methods Core Module
• Photographing the city Core Module
• European and World Cinemas Core Module
• Celebrity and Influencer Marketing Core Module

Optional Placement

• This course offers the opportunity of a year-long placement between years two and three.

Year 3

• Final Project Development Core Module
• Final Project Completion Core Module
• Aesthetics & Technologies: Professional Practices Core Module
• Mental Wealth: Professional Life: Agency 3 - Freelancing at UEL Creatives Core Module
• PR, Promotion and Publicity Core Module
• Understanding Digital Cultures Core Module
• Transmedia and Digital Futures Core Module

Your Future Career

Our BA Digital Media Communication course has had many success stories. One is Reece Parkinson who studied on our course and went to work for the BBC - his most notable role being a radio presenter on BBC 1XTRA.

Industry Links

Independent filmmakers who work with BFI and BAFTA come in to teach on the course. We also have links with Film Daily, an online entertainment source, and Newham Council.

Graduate Employers

Our digital media and communications graduates have been employed by large media organisations such as ITV and GB News.

Job Roles

Typical roles which our graduates have gone on to include media and communications specialist, content creator/manager, marketing and advertising professional.

Further Study

Our digital media and communication degree prepares you for advanced studies, in more specialised areas like MA Media Communication Industries, MA Data Journalism, or MA Global Sports Journalism.

How We Support Your Career Ambitions

We offer dedicated career support, and further opportunities to thrive, such as volunteering and industry networking. Our courses are created in collaboration with employers and the media industry to ensure they accurately reflect the real-life practices of your future communications career and provide you with the essential skills needed.

How You'll Learn

You'll be taught by a range of staff, many of whom are practitioners in the area they teach. Some of the assessments focus on practical skills and are presented as 'live or simulated briefs.' This ensures that practice-led teaching is relevant to industry and the world of work.

How You'll Be Assessed

Coursework will include practical outcomes, e.g. individual or group-based films, artefacts, presentations, written assignments, podcasts or research-based assignments. You can use these practical projects as part of your media portfolio when entering the job market.

Campus and Facilities

Our waterfront campus in the historic Royal Docks provides a modern, well-equipped learning environment. Join us and you'll be able to make the most of our facilities including contemporary lecture theatres and seminar rooms, art studios and exhibition spaces, audio and visual labs, and a multimedia production centre.

Who Teaches This Course

This course is delivered by the School of Arts and Creative Industries. The teaching team includes qualified academics, practitioners, and industry experts as guest speakers.