AI and Innovation in Hospitality Leadership
Fribourg , Switzerland
Tuition Fee
CHF 1,250
Per course
Start Date
Medium of studying
Fully Online
Duration
3 weeks
Details
Program Details
Degree
Courses
Major
Business Management | Artificial Intelligence | Information Technology
Area of study
Business and Administration | Information and Communication Technologies
Education type
Fully Online
Course Language
English
Tuition Fee
Average International Tuition Fee
CHF 1,250
Intakes
| Program start date | Application deadline |
| 2025-10-29 | - |
About Program
Program Overview
AI and Innovation in Hospitality Leadership
Program Overview
This 100% online program is designed to equip hospitality leaders with the knowledge and practical skills to leverage AI for innovation, efficiency, and strategic advantage.
Program Details
- Duration: 3 weeks
- Study Hours: 6-8 hours per week
- Flexibility: 100% flexible learning
- Certificate: Certificate of completion from Glion
Program Objectives
- Understand foundational AI concepts and their role in innovation
- Experiment with AI tools to identify opportunities for real-world business transformation in hospitality
- Develop AI-driven strategies that align with business goals and operational realities in hospitality
- Strategize AI adoption by leveraging creativity, critical thinking, and leadership skills
Program Structure
- AI Basics – A Crash Course
- Learn key definitions of AI and discover more about its capabilities and limitations
- Understand how to cost AI implementations, including development, data centers, sustainability, and growth
- Innovation Theory
- Discover different definitions and types of innovation
- Get to know some of the ways that AI can contribute to design thinking and creativity
- AI and Innovation in Action
- Study real-world examples of AI adoption across industries
- Learn about the relatively new discipline of prompt engineering
- How is AI Reshaping Hospitality?
- Review successful – and unsuccessful – AI implementations in hospitality
- Explore potential impacts of AI in areas such as guest service, operational efficiencies, and revenue modeling
- The AI and Innovation Roadmap for Hospitality Leaders
- Develop a comprehensive toolkit for AI implementation
- Explore the impacts of AI on wider society and the convergence of AI, IoT, Blockchain, and Robotics
- AI for Hospitality Impact
- A final, highly applied project with a choice of preparing an executive report proposing an AI adoption plan or a reflection on a documented AI experiment and its results
Faculty
- Mariana Palmeiro
- Visiting Faculty – Business Trends in Luxury
- Mariana Palmeiro spent 10 years in Asia working on numerous hospitality development projects, mainly as a Project Manager for new spa and wellness center openings
Admission Criteria
- There are no admission criteria for this program
Fees
- CHF 1,250 (special discounted offer ends in September)
- CHF 875
Start Dates
- 29 October 2025
Additional Information
- This program is 100% online and flexible, allowing you to study in your own time and at your own pace
- You will receive a certificate of completion from Glion upon finishing the program
- The program includes peer-to-peer networking and direct faculty interaction
- You will have access to a comprehensive toolkit for AI implementation in hospitality
- The program explores the impacts of AI on wider society and the convergence of AI, IoT, Blockchain, and Robotics
See More
