Program Overview

Digital Content Production BA (Hons)

Overview

The Digital Content Production degree course is designed to give you the skills and knowledge you need to become a successful multiskilled media professional. Master the tools that bring stories to life: video editing, graphic design, animation, audio production, and even building interactive websites. This course equips you with everything you need to become a storytelling pro, captivating audiences across platforms like YouTube, Instagram, and TikTok.

Study Options

• CERT HE (1 YEAR)
• HONOURS (3 YEARS)

Entry Requirements

• 104 UCAS points
• 5 GCSEs at Grade C/4 or above including English Language
• Accepted Alternatives: Functional Skills Level 2 (English and Maths)
• A Levels: BCC (104 equivalent)
• BTEC National Extended Diploma: DMM
• BTEC Diploma: D*D
• T Levels: M
• Scottish Advanced Highers: AB
• IB: 28 points with 14 from Higher Level Subjects

Course Structure

• 24 weeks of study per year
• 4 x 6-week blocks per year
• 1 subject module per block
• 4 CPD focus days per block

Subject Module Breakdown

• 250 hours of study per module
• 80 hrs face-to-face (32%)
• 20 hrs Digital Wednesdays (8%)
• 150 hrs independent study (60%)

Assessment Breakdown

• No traditional end-of-year exams
• Year 1 – 100% coursework
• Year 2 – 100% coursework
• Year 3 – 100% coursework

Course Modules

Level 4 (Year 1)

• Module 1 - Digital Content and Emerging Technologies
• Module 2 - Visual Communication and Design Principles
• Module 3 - Communication Techniques and Creating Content
• Module 4 - Media, Technology and Culture

Level 5 (Year 2)

• Module 1 - Digital Marketing Toolbox
• Module 2 - Media Narratives
• Module 3 - Politics, Power and Communication
• Module 4 - Content Strategy

Level 6 (Year 3)

• Module 1 - Digital Portfolio
• Module 2 - Understanding the Digital Content Industry
• Module 3 - Media Law and Ethics
• Module 4 - Final Project

92 Programme

• Engaging with the 92 Programme is a requirement for all students and will count towards your overall grade.
• In each block, you will take part in a number of Character and Personal Development focus days.
• Throughout the 92 Programme, you will develop skills in self-reflection and awareness, wellness and resilience, and professionalism and employability, as well as upskill in different areas.

Careers in Media

• A degree in digital content production will give you plenty of hands-on experience to kickstart a career in videography, social media, graphic design, website development, and more!
• Our high-profile partners, unique connections, and excellent facilities are the perfect foundation for students to develop skills and create industry-level productions.

Industry Partnerships

• We have over 60 industry partners who support our mission to develop career-ready graduates.
• These partnerships provide you with access to industry-leading expertise, mentorship opportunities, and work-place experiences.

Meet the Media Team

• Colin Stone - Lecturer in Media & Journalism
• G Randall - Media Lecturer
• Gareth Taylor - Media Lecturer
• Phil Jones - Sports Journalism Lecturer

Fees and Finance

• Fees and Finance
• Funding

Similar Courses

• Digital Marketing BA (Hons)
• Sports Media and Communications BA (Hons)
• Sports Journalism BA (Hons)

Entry Requirements

• The standard entry requirements for the BA (Hons) Digital Content Production course is 104 UCAS points.
• Each application is assessed on an individual basis, taking into consideration a wide range of factors.