Fashion Merchandising and Marketing Proficiency Certificate
Philadelphia , United States
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Tuition Fee
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Start Date
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Medium of studying
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Duration
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Details
Program Details
Degree
Courses
Major
Fashion Merchandising | Marketing | Merchandising
Area of study
Business and Administration
Course Language
English
About Program
Program Overview
Fashion Merchandising and Marketing Proficiency Certificate
About This Certificate
Get professional experience for positions involving fashion merchandising and marketing across a variety of retail products. With hands-on experience in and out of the classroom, you will be prepared to enter the workforce and to take the National Retail Federation Certification in Customer Service. Credits from this certificate count toward the Fashion Merchandising and Marketing degree program.
Quick Information
- Program Duration: Short term
- Degree Type: Proficiency Certificate
- Total Credit Hours: 17
Course Sequence
| Course Number and Name | Credits | Advisory Notes |
|---|---|---|
| FMM 101 - Survey of the Fashion Industry | 3 credits | FMM 101 is the prerequisite for FMM 110, FMM 115, FMM 120, and FMM 125. It may be taken concurrently with FMM 110. |
| FMM 105 - Textiles | 3 credits | |
| FMM 110 - Merchandising and Marketing Professional Tools | 2 credits | |
| FMM 115 - Understanding the Customer | 3 credits | |
| FMM 120 - Professional Personal Selling | 3 credits | It is recommended that students sit for the National Retail Federation Certifications in Customer Service. |
| FMM 125 - Experiential Retail | 3 credits |
Launch Your Career in Fashion Merchandising and Marketing
- Demonstrators and Product Promoters – est. salary: $32,041
- Online Merchants – est. salary: $87,360
- First-line Supervisor of Retail Sales Workers – est. salary: $45,414
- Retail Salespersons – est. salary: $28,690
- Wholesale and Retail Buyers, Except Farm Products – est. salary: $74,845
Career Outlook
- Median Salary of Marketing Managers: $170,324
- Number of Jobs in the Region: 1,068
- 10-year Job Outlook in the Region for a Marketing Managers: +7.2%
Featured Career
Marketing Managers
Plan, direct, or coordinate marketing policies and programs, such as determining the demand for products and services offered by a firm and its competitors, and identify potential customers.
- Starting Pay: $92,496
Typical Tasks
- Identify, develop, or evaluate marketing strategy, based on knowledge of establishment objectives, market characteristics, and cost and markup factors.
- Formulate, direct, or coordinate marketing activities or policies to promote products or services, working with advertising or promotion managers.
- Evaluate the financial aspects of product development, such as budgets, expenditures, research and development appropriations, or return-on-investment and profit-loss projections.
- Develop pricing strategies, balancing firm objectives and customer satisfaction.
- Compile lists describing product or service offerings.
Related Programs
- Fashion Merchandising and Marketing
- Business — General
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