| Program start date | Application deadline |
| 2025-05-27 | - |
Program Overview
New venture creation
Executive Education
Key information
Dates: Tuesday 27 - Friday 30 May 2025 | 09:00 - 17:00 (GMT) Delivery: In-person Fee: £3,595 (No VAT is charged) Duration: 4 days Delivered by: Ruben van Werven, Senior Lecturer in Entrepreneurship
Programme overview
This highly experiential programme allows you to join current students on the Bayes Executive MBA, immersing you in a dynamic learning environment.
The process of developing a new venture involves testing the commercialisation of a business idea and choosing the best options for developing the business, including:
- Assembling resources
- Protecting intellectual property
- Developing the business model
- Identifying and targeting the market
- Attracting funding.
This programme offers a great opportunity to equip yourself with the knowledge required to develop and refine your business creation strategy and to provide you with an academic underpinning in the process.
Who is the programme for?
Applicants typically have a business idea, but few business skills. An educational background in business, management or finance is not required but a UK upper second class degree or above, or the equivalent from an overseas institution is required. If you have at least 3 years of experience working in a corporate or startup environment, or a technical background (although not required), and you have serious ambition to start your own business, then this programme is for you.
Focus and structure
The programme is delivered over four consecutive days and consists of multiple sessions. Each session consists of a combination of lectures, guest speakers’ presentations and group discussions. In the majority of sessions, you will use case studies and/or exercises to illustrate how these concepts can be applied in specific strategic situations. It is expected that participants analyse concepts from cases and participate actively in class discussions and peer-to-peer learning.
Benefits
- Evaluate the viability of a high-potential new venture
- Produce and present a business plan for a new venture
- Understand the theoretical foundations of entrepreneurship
- Analyse a new or growing venture from the perspective of an investor, a family business successor, or an owner-manager
- Understand venture capital finance, business angels and crowdfunding
- Understand the basic principles behind franchising
- Evaluate the mechanisms through which firms can protect their intellectual property
- Develop business planning skills.
Notes on Fees
City St George's, University of London (including Bayes Business School) alumni will receive a 15% reduction in the programme fee.
Our full terms and conditions
Bayes Business School: A Summary
Overview:
Bayes Business School, formerly known as Cass Business School, is a renowned business school located in London. It is part of City, University of London and boasts a rich history of over 50 years in business education. The school is known for its commitment to providing world-leading education and fostering a culture of "always learning."
Services Offered:
Bayes Business School offers a comprehensive range of services to its students, including:
Academic Programs:
Undergraduate, Master's, PhD, MBA, Executive Education, and Degree Apprenticeships.Student Hub:
A dedicated online platform for students to access resources and information.Alumni Network:
A strong network of graduates providing support and opportunities.Staff Hub:
A platform for staff to access resources and information.Student Life and Campus Experience:
Key Reasons to Study There:
Triple-Crown Accreditation:
Bayes Business School holds the prestigious triple-crown accreditation from AMBA, EQUIS, and AACSB, signifying its high standards of quality.Top Rankings:
Consistently ranked among the top business schools in the UK and Europe, including 2nd in London and 5th in the UK according to the Financial Times European Business Schools 2023 ranking.Global Women's Leadership Programme:
A dedicated program designed to inspire, equip, and connect women leaders.Focus on Innovation:
Encourages students to think critically and creatively about the challenges of the future.Strong Industry Connections:
Provides opportunities for students to connect with leading businesses and professionals.Academic Programs:
Bayes Business School offers a wide range of academic programs across various disciplines, including:
