Program Overview

Program Overview

The Digital Media Studies Co-op Diploma program provides an academic pathway for international and resident students whose first language is not English (and do not meet the general English requirements for University entry) to gain the competencies in digital media, while attaining work experience in the field of digital media. On completion of the program, students can progress onto further academic options or follow a career path in digital media.

Career Opportunities

The program is designed as a communication and academic pathway to lead into university programs. However, graduates can apply knowledge and communication skills gained into a career path in digital media and related IT careers in the private or public sectors.

• Advertising and promotions co-ordinator
• Advertising co-ordinator
• Communications co-ordinator
• Marketing co-ordinator
• Media relations co-ordinator

Program Details

• 800 Instructional Hours + 780 Co-op Hours

Theory Courses

• DIGM150 | Social Media Marketing (80 hours)
• ENGL120 | Academic Writing II (80 hours)
• CMNS120 | Public Speaking – Presentation Skills II (80 hours)
• ITEC110 | Information Systems (80 hours)
• DIGM110 | Digital Media and Society (80 hours)
• DIGM120 | Digital Branding (80 hours)
• DIGM130 | Search Engine Optimization (80 hours)
• CPDT101 | Career Development (80 hours)
• MKTG120 | Project Marketing – Advertising (80 hours)
• DIGM140 | Digital Media Design (80 hours)

Work Experience

• Co-op (780 hours)

Fee Structure

Requirements

• Must be at least 19 years of age or high school graduate
• Language requirements: [insert language requirements]
• International students must comply with the requirements of Immigration, Refugees, and Citizenship Canada in respect to study permits.