| Program start date | Application deadline |
| 2025-04-01 | - |
Program Overview
Help to Grow: Management
Course Overview
Help to Grow: Management is an executive development programme to support SMEs to boost their business performance and growth potential. Small business leaders will develop their strategic skills to increase their business’s long-term productivity, resilience, and capacity to innovate.
Course Features
- Delivered by our leading academics and experienced practitioners.
- Winchester University Business School holds the Small Business Charter Award.
Course Details
Location
Blended learning; taught elements of the course will be delivered on campus in Winchester and Distance Learning.
Learning and Teaching
The course is delivered both online and on-campus, and takes 50 hours over 12 weeks to complete. The course is designed to be manageable alongside full-time work.
Peer Groups consist of around 5 participants and are established at the beginning of the programme. The Peer Group calls are virtual Teams calls of one hour involving the members of the peer group and a facilitator, sharing their experiences in relation to that module's content and their business.
Tasks related to webinar content are completed by participants in their own time using tools and materials on the virtual learning environment. Tasks are discussed in facilitated peer groups calls.
Participants will be matched by the business school with a mentor/business adviser whose role is to help them apply the learning to their business and support them in developing a business growth plan that is right for them.
The case study sessions will be delivered at the University of Winchester, West Down Centre, Romsey Road, Winchester, Hampshire SO22 4NR.
The online virtual-learning components of the course will be delivered via Canvas.
Modules
Year 1
- Strategy and Innovation: Explore factors that drive productivity and growth in SMEs and consider what this means in your own business context.
- Digital Adoption: Understand how to innovate your business model, and develop a strategic approach to successfully adopting and investing in new and digital technologies to drive competitive advantage.
- Winning New Markets: Identify key domestic and export markets for your business.
- Vision, Mission and Values: Explore the strategic value of vision, purpose and brand, their link to the customer value proposition and their role in achieving competitive advantage.
- Building a Brand: Identify strategies for market segmentation, positioning and targeting in the context of your competitive environment.
- Developing a Marketing Strategy: Review the culture, values and decision-making in your business in relation to building your brand.
- Organisational Design: Explore how to build capacity for growth in your business by looking at structures, skills and governance needed in the business now and as it grows.
- Employee Engagement and Leading Change: Developing your leadership and management skills to facilitate the introduction of management practices to enhance employee wellbeing and effective teams through employee engagement.
- Leading for high performance: Creating a High Performance Workplace.
- Effective Operations: Identify strategies to improve operational efficiency in your business.
- Finance and Financial management: Be aware of key elements and principles of financial management and understand the value of data analytics and key metrics to monitor growth and support strategic decision making in your business.
- Implementing Growth Plans: Your Growth Action Plan – where next?
Entry Requirements
- UK: Business Owner
- To join the programme, you must be a senior manager or key decision maker in your business.
- To be eligible, your business must:
- have been operating for more than one year
- be based in the UK
- have between five and 249 employees
Additional Costs
N.A.
University of Winchester
Overview:
University of Winchester is a public university located in Winchester, Hampshire, England. It is known for its focus on providing a transformational education that fosters curiosity, builds confidence, and equips students with the skills needed for successful and meaningful careers.
Services Offered:
The university offers a wide range of services to students, including:
Accommodation:
On-campus and off-campus accommodation options are available.Student Support:
Provides guidance and assistance with academic, personal, and financial matters.Careers Support and Advice:
Offers resources and guidance to help students explore career options and prepare for the job market.Library:
A well-equipped library with extensive resources for research and study.Sports and Gym:
Facilities for various sports and fitness activities.Food on Campus:
A variety of dining options are available on campus.Scholarships, Bursaries, and Awards:
Financial aid opportunities for eligible students.Student Union:
A vibrant student union that organizes events, clubs, and societies.Student Life and Campus Experience:
Students at University of Winchester can expect a vibrant and supportive campus environment. The university is located in the historic city of Winchester, offering a rich cultural experience. Students can enjoy:
Active Student Union:
A thriving student union with numerous clubs, societies, and events.Beautiful Campus:
The university campus is located in a picturesque setting.Close-knit Community:
A strong sense of community among students and staff.City Life:
Access to the amenities and attractions of Winchester city.Key Reasons to Study There:
High Graduate Employment Rates:
University of Winchester consistently ranks among the top universities in the UK for graduate employment.Outstanding Teacher Training:
The university's teacher training programs are rated "Outstanding" by Ofsted.Happy and Supportive Environment:
Winchester is consistently ranked as one of the happiest places to live in the UK, and the university fosters a strong sense of community.Diverse Academic Programs:
Offers a wide range of undergraduate and postgraduate programs across various disciplines.Academic Programs:
University of Winchester offers a diverse range of academic programs, including:
Undergraduate Degrees:
A wide selection of traditional 3-year degrees, 4-year sandwich year programs, and 6-year part-time options.Postgraduate Degrees:
A variety of postgraduate programs, including MBAs, MAs, MSc, and MRes degrees.Research Degrees:
Opportunities for students to pursue research-based degrees.Apprenticeships:
Degree apprenticeship programs that combine work experience with academic study.Other:
Strong Research Focus:
The university is committed to impactful research across various disciplines.International Student Support:
Provides comprehensive support for international students.Community Engagement:
The university actively engages with the local community through various initiatives.The provided context does not include information on the following sections:
