Program Overview

BA (Hons) Business Management

Course Overview

The BA (Hons) Business Management programme at the University of Winchester is designed to provide students with the knowledge, skills, and confidence to thrive in today's dynamic business world. This innovative programme focuses on applied learning, where students solve real industry challenges and develop entrepreneurial thinking – all without the pressure of traditional exams. With four specialisms and flexible final-year options, students can tailor their degree to match their ambitions, whether that's joining a national, global, or private corporation, managing projects, or launching their own venture.

Course Features

• Design your own course: Specialise in Marketing, Finance, Project Management, or Innovation and Enterprise.
• Option to spend a paid placement year in industry.
• No traditional exams: Core module assessments are entirely project-based, focusing on real-world applications.
• Incubator space: Develop your ideas in our exclusive new Hatchery space.
• Flexible final year project: Choose from a consultancy project, work placement, dissertation, or launch your own business.
• Receive 1-on-1 employability support from your first year with a personal development plan (PDP) and a range of tailored career events.
• Digital edge: Gain technical skills in web development, design thinking, and AI fundamentals.
• Simulation learning: Use cutting-edge software to experience business decision-making in real time.

Course Details

Your journey through our Business Management degree is designed to turn you from a curious student into a confident, capable business professional. You will be taught primarily through a combination of lectures and seminars in small groups and expected to develop your own learning through independent and collaborative research and study.

While your class contact hours, independent learning and assessment activity may vary depending on the optional modules you select, here’s what you can expect from your Business Management course:

Year 1 (Level 4): Building Foundations

• Develop core business knowledge while experiencing our applied approach from day one.
• Work in teams on real business challenges, master essential business software, and begin exploring entrepreneurial thinking and sustainable business practices.

Year 2 (Level 5): Developing Expertise

• Deepen your knowledge and begin exploring your chosen specialism.
• Complete our innovative Consultancy & Research module, developing idea generation and research skills through a twelve-week intensive program where you'll work on briefs for real clients.
• Have the option of a 15-credit volunteering module to undertake a placement in a voluntary sector organisation.

Year 3 (Level 6): Professional Application

• Bring everything together and prepare for your next steps into employment with your choice of final year Capstone project.

Modules

• Discovering Your Subject (30 Credits)
• Business and People (30 Credits)
• Finance and Economics for Business (30 Credits)
• Introduction to Marketing (30 Credits)
• Research and Consultancy Skills (30 Credits)
• Creativity, Innovation and Communication (30 Credits)
• Global Operations, Projects and Supply Chain Management (30 Credits)
• Optional modules (Credits)
• Transformative Strategic Management and Leadership (30 Credits)
• Capstone Project (60 Credits)
• Optional Modules (Credits)

Entry Requirements

• UK: 104-120 points
• International: Equivalent qualifications

Tuition Fees

• UK / Channel Islands / Isle of Man / Republic of Ireland: £9,535 (2025/26)
• International: £16,700 (2025/26)

Additional Costs

• Core Text: £50 - £300 per year
• Volunteering and Placements: £5 - £30 per day
• Smart Wear: £0 - £50

Scholarships, Bursaries, and Awards

We have a variety of scholarship and bursaries available to support you financially with the cost of your course.

Career Prospects

A Business Management degree from the University of Winchester opens doors to diverse and rewarding career paths. Our exceptional 92% employment or further study rate demonstrates the effectiveness of our applied approach to business education. Our graduates succeed across multiple sectors, taking their applied knowledge and skills into different areas such as business development, project management, marketing, operations, human resources, finance, product development and strategic planning.

Pre-approved for a Masters

If you study a Bachelor Honours degree with us, you will be pre-approved to start a Masters degree at Winchester. To be eligible, you will need to apply by the end of March in the final year of your degree and meet the entry requirements of your chosen Masters degree.