Program Overview

Sales and Marketing - XBUS 2307

This course explores the four “Ps” (price, product, promotion, and place) of marketing as they relate to the food and beverage industry. It will also include strategies and tips for using social media to promote a business.

Course details

Course code

XBUS2307

Format and length

Lecture: 36 hours

Prerequisites

Restricted to Food and Beverage Management Professional Certificate.

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