Program Overview

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International Tourism Management - BSc (Hons)

Overview

Embark on a global journey towards success, shaping leaders for the dynamic world of international tourism at Ulster University.

Summary

Ulster University is ranked 2nd in the UK for Hospitality, Event Management and Tourism (The Guardian University Guide 2024).

The degree is designed to meet the needs of those who want to work in tourism, which is now one of the world’s largest and most innovative industry sectors. You will develop a detailed knowledge of tourism, travel and the associated skills necessary for management and business in this evolving and dynamic sector that is highly customer focused and media influenced.

We have an award-winning team of academic staff with a wealth of knowledge and experience in research and industry across the range of dynamic areas of tourism and travel.

Course Details

Award

Bachelor of Science with Honours

Faculty

Ulster University Business School

School

Department of Hospitality Tourism and Events Management

Campus

Coleraine campus

UCAS code

N800

Start date

September 2025

Career Opportunities

Graduate Employers

Graduates from this course are now working for:

• CIE Tours
• Disney
• Emirates
• Expedia
• Tourism Ireland
• Tourism NI
• Visit Britain

Job Roles

With this degree you could become:

• Airline Manager
• Airport Manager
• Hotel Manager
• Social Media Manager
• Special Tour Operator (e.g., golf tourism)
• Tourism Marketing Manager
• Visitor Attraction Manager

Course Structure

Year One

• Contemporary Tourism
• Global Destinations
• Food Tourism, Festivals and Events
• Digital Media & Creativity
• Management in Action
• Introduction to Tourism and Events

Year Two

• Fundamentals of People Management
• Accounting Studies
• Transportation for Tourism
• Tourism Landscapes and Sustainability
• Contemporary Marketing Practice
• Digital Innovation

Year Three

• Industrial Placement (optional)
• Study Abroad (optional)

Year Four

• Tourism Planning, Development and Management
• Digital Strategy
• Creating Visitor Experiences
• Researching Contemporary Issues
• Tourism Challenges for the 21st Century
• The Business Plan (optional)
• Current Trends in People Management (optional)
• Research Paper (optional)
• Management Accounting (optional)
• Digital Marketing Management (optional)
• Contemporary Issues in Leisure, Tourism and Events (optional)

Entry Requirements

A Level

Grades CCC

Applied General Qualifications

• QCF Pearson BTEC Level 3 Extended Diploma / OCR Cambridge Technical Level 3 Extended Diploma (2012 Suite): Award profile of DMM
• RQF Pearson BTEC Level 3 National Extended Diploma / OCR Cambridge Technical Level 3 Extended Diploma (2016 Suite): Award profile of MMM
• QCF Pearson BTEC Level 3 Diploma / OCR Cambridge Technical Level 3 Diploma (2012 Suite): Award profile of DM plus A Level Grade C
• RQF Pearson BTEC Level 3 National Diploma / OCR Cambridge Technical Level 3 Diploma (2016 Suite): Award profile of MM plus A Level Grade C
• QCF Pearson BTEC Level 3 Subsidiary Diploma / OCR Cambridge Technical Level 3 Introductory Diploma (2012 Suite): Award profile of M plus A Level Grades CC
• RQF Pearson BTEC Level 3 National Extended Certificate / OCR Cambridge Technical Level 3 Extended Certificate (2016 Suite): Award profile of M plus A Level Grades CC

Irish Leaving Certificate

96 UCAS Tariff Points to include a minimum of five subjects (four of which must be at Higher Level) to include English and Maths at H6 if studied at Higher Level or O4 if studied at Ordinary Level

Scottish Highers

Grades CCCCC

Scottish Advanced Highers

Grades DDD

International Baccalaureate

Overall profile is minimum 24 points (including 12 at higher level)

Access to Higher Education (HE)

Overall profile of 55% (120 credit Access Course) (NI Access Course) Overall profile of 45 credits at merit (60 credit Access Course) (GB Access Course)

GCSE

For full-time study, you must satisfy the General Entrance Requirements for admission to a first degree course and hold a GCSE pass at Grade C/4 in English Language and Mathematics

English Language Requirements

The minimum requirement for this course is Academic IELTS 6.0 with no band score less than 5.5. Trinity ISE: Pass at level III also meets this requirement for Tier 4 visa purposes.

Fees and Funding

Northern Ireland, Republic of Ireland and EU Settlement Status Fees

£4,855.00

England, Scotland, Wales and the Islands Fees

£9,535.00

International Fees

£17,010.00

Additional Mandatory Costs

It is important to remember that costs associated with accommodation, travel (including car parking charges) and normal living will need to be covered in addition to tuition fees.

Scholarships, Awards and Prizes

A range of prizes and awards are available in recognition of student success, including the Dean's Award and the ROAM Digital Innovation Award.

Sustainability at Ulster

Ulster continues to develop and support sustainability initiatives with our staff, students, and external partners across various aspects of teaching, research, professional services operations, and governance.

Ulster University Business School - Sustainability in Focus

Learning and Teaching

We support and develop ‘Education for Sustainable Development’ within the Faculty’s Learning & teaching portfolio. We do so by providing bespoke staff training on ESD and curating an ESD Resources Hub.

All UUBS undergraduate and post-graduate course are mapped against the 17 UN Sustainable Development Goals (SDG), and students are actively involved in learning for sustainable development.

We seek to enhance the student experience by encouraging our students to become actively involved in sustainability initiatives, such as Carbon Literacy Training, the Big Spring Clean and collaborating with the Northern Ireland Resource Network.

Research and Knowledge Exchange

We develop, support and disseminate sustainability-themed research within the Faculty and beyond. Our annual sustainability research networking event creates new research strands within the Faculty’s research portfolio.

We actively support out PhD community to embed sustainability in their research and provide training on methods and critical thinking on sustainability.

We partner with other institutions, such as Queen’s University Belfast and Atlantic Technological University to broaden our sustainability research and create interdisciplinary research links.

Communications and Engagement

UUBS has a dedicated Sustainability Committee, tasked with developing dedicated internal and external communications and engagement activities promoting the sustainability work of the Faculty.

We host an annual Sustainability Business Breakfast, attend and speak at notable sustainability events, such as the SustainExchange Summit, the Belfast Re[Act] Festival and the NI Science Festival.

Our sustainability work is monitored on our bespoke UUBS SDG Dashboard on our dedicated UUBS sustainability webpages. Our sustainability performance team oversees the Faculty’s Academy Restaurant’s Green Academy programme and associated eco-certifications Green Key and Green Tourism Gold Award.