Program Overview

Overview

This bootcamp program will last for 13 weeks or 3 months on a full-time basis. Schedule will be from Monday to Friday, 9 am to 3 pm. Class size varies depending on location. If you prefer a more flexible class schedule, check out our Accelerated Advanced WordPress and Digital Marketing.

This program aims to equip you with the skills to effectively establish, implement, and measure digital marketing strategies, as well as to create and customize websites and extensions that optimize exposure and maximize conversions.

Program Details

• Duration: 13 weeks or 3 months (full-time)
• Schedule: Monday to Friday, 9 am to 3 pm
• Class Size: Varies depending on location

Learning Objectives

Upon completion of the program, you will have demonstrated the ability to:

• Use relevant strategies to create rewarding digital marketing campaigns.
• Use Google Analytics to optimize, measure and maximize a website’s potential.
• Establish and execute a branding strategy that is defined by persona, values, and goals.
• Apply search engine optimization and search engine marketing procedures.
• Measure and track customer behavior throughout a conversion process.
• Understand and test user behavior and measure conversion rates.
• Identify and integrate suitable social media platforms and campaigns for businesses.
• Apply advanced practices on workflow and responsive design in WordPress development.
• Understand all digital marketing tools specific to WordPress development.
• Expand on the use of advanced WordPress Plugin integration in e-commerce and marketing.

Courses

Upon completion of the program, you will have demonstrated skills in any of the following capacities:

• Self-employed WordPress web developer
• WordPress web developer in a studio environment
• Freelance contractor
• Marketing coordinator
• Digital marketing coordinator
• Specialist in any sub-divisions within the field of web development

Admission Requirements

Basic Requirements

• Applicants must provide a valid Govt. photo ID or birth certificate
• High School Diploma or equivalent.
• Minimum Age: 19 years.
• Mature Students (19+ without high school diploma): May be considered based on work experience, resume, transcripts, and references. Interview may be required.

English Language Proficiency

Applicants must meet one of the following:

• Minimum scores from accepted English tests (e.g., IELTS 5.5, TOEFL iBT 46, Duolingo 95, etc.).
• Recent English proficiency test (within 2 years).
• Proof of English-language education:
  • 2–3 years of secondary or post-secondary education completed in English in eligible countries.
  • International credentials must be recognized by WES, ICES, or IQAS

Fee Details

Domestic Students

• Administration fee: $150
• Lab fee: $125
• Archiving fee: $10
• Tuition: $7,200

International Students

• Administration fee: $1,000
• Lab fee: $125
• Archiving fee: $10
• Tuition: $14,400