Program Overview

Award in Essentials of Marketing 1 (CPD)

EQF/MQF* Level 5 - *European Qualification Framework/Malta Qualification Framework

Description

The Award in Essentials of Digital Marketing 1 (CPD) is an EQF/MQF Level 5 course accredited with 1 ECTS credit. This course is designed to give students an understanding of Digital Marketing issues that may arise in a business environment and to provide them with the necessary insight to identify and tackle these issues. The course is delivered fully online typically over a period of 1 week (up to 4 weeks).

Sessions Covered

• Session 1 – Introduction to Digital Marketing
• Session 2 – Big Data & Business Intelligence
• Session 3 – Business & Data Analytics
• Session 4 – Overview of Google Analytics
• Session 5 – Setting up Digital Marketing Strategy
• Session 6 – Developing a Digital Marketing plan

Course Details

• Duration: 4 weeks
• Level: EQF/MQF Level 5
• Credits: 1 ECTS
• Price: Eur 160
• Delivery: Online Learning

About Advenio eAcademy

Established in 2013, Advenio eAcademy is a Further & Higher Education Institution (FHI) based in Malta, (MFHEA Licence number: 2013-FHI-006) which caters for an international clientele of discerning educational service providers and learners.

Programmes

• EQF/MQF Level 4
• EQF/MQF Level 5
• EQF/MQF Level 6
• EQF/MQF Level 7
• Courses
• Scholarship Schemes
• Students Testimonials
• MFHEA