Program Overview

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Overview

Course description

Our flexible management courses share a common first year before allowing you to focus on your chosen specialism to enhance your career prospects.

With a wide range of course units to choose from, you really can shape your own degree.

BSc Management (Marketing) will suit you if you are interested in strategic marketing management or in aspects of marketing such as market research, product development, brand management, integrated marketing communications, and retailing.

To graduate with BSc Management (Marketing), you need to have studied at least 40 credits of second-year options (one-third of your studies) and at least 60 credits of final-year options (half of your studies) from the marketing subject area.

Since the Management and Management (Specialism) degrees are identical in the first year, transfer between them is straightforward - so you should apply for only one of them.

Entry requirements

A-level

• AAA
• We will consider the subjects you have taken in addition to your individual grades. Due to the popularity of our courses we may prioritise applicants based on the number of preferred subjects that they are studying. We may also take into consideration the combination of subjects taken. Please use the list below to check our preferred subjects for BSc (Hons) Management / BSc (Hons) Management (Specialism) / BSc (Hons) International Management:
  • Accounting, Business Studies, Economics, English Language/Literature, Geography, Government and Politics, Law, Mathematics/Further Mathematics, Politics, Psychology, Quantitative Methods, Sociology and Statistics.

International Baccalaureate

• 36 points overall. 6,6,6 in Higher Level subjects
• Applicants studying the International Baccalaureate Career Related Programme (IBCP) should contact the admissions team prior to applying so that their academic profile can be considered.

GCSE/IGCSE

• Applicants must demonstrate a broad general education including acceptable levels of Literacy and Numeracy, equivalent to at least Grade 6 or B in GCSE/IGCSE English Language and Mathematics. GCSE/IGCSE English Literature will not be accepted in lieu of GCSE/IGCSE English Language.

Other entry requirements

• Other entry requirements exist for this course. You may view these by selecting from the list below.
  • Scottish requirements
  • Welsh Baccalaureate
  • Foundation year
  • Pearson BTEC qualifications
  • OCR Cambridge Technical qualifications
  • Access to HE Diploma
  • T Level
  • Extended Project Qualification (EPQ)

Fees and funding

Fees

• Fees for entry in 2026 have not yet been set. For entry in 2025 the tuition fees were £9,535 per annum for home students, and are expected to increase slightly for 2026 entry.

Additional expenses

• All students should normally be able to complete their programme of study without incurring additional study costs over and above the tuition fee for that programme.

Policy on additional costs

• All students should normally be able to complete their programme of study without incurring additional study costs over and above the tuition fee for that programme. Any unavoidable additional compulsory costs totalling more than 1% of the annual home undergraduate fee per annum, regardless of whether the programme in question is undergraduate or postgraduate taught, will be made clear to you at the point of application. Further information can be found in the University's Policy on additional costs incurred by students on undergraduate and postgraduate taught programmes (PDF document, 91KB).

Scholarships/sponsorships

• The Manchester Bursary is available to UK students registered on an undergraduate degree course at Alliance MBS who have had a full financial assessment carried out by Student Finance England.
• In addition, Alliance MBS will award a range of Social Responsibility Scholarships to UK and international/EU students.
• These awards are worth £2,000 per year across three years of study. You must achieve AAA at A-level (or equivalent qualification) and be able to demonstrate a significant contribution and commitment to social responsibility.

Application and selection

How to apply

• Apply through UCAS.

Advice to applicants

• Mitigating circumstances may be personal or family illness, other family circumstances, change of teachers during a course, problems with school facilities or an unusual curriculum followed by your school or college. We recommend that information on mitigating circumstances that have affected or are likely to affect your academic performance will be included in the referee's report. We cannot usually take into account information that is supplied after an adverse decision has been made on an application by the admitting School. If you encounter mitigating circumstances after you have submitted your application, please inform the admissions staff in the School to which you applied as soon as possible.

Interview requirements

• We do not as a rule interview applicants. However, we reserve the right to interview candidates with non-standard backgrounds, eg. Mature students and students aged under 17.

Course details

Course description

• Our flexible management courses share a common first year before allowing you to focus on your chosen specialism to enhance your career prospects.
• With a wide range of course units to choose from, you really can shape your own degree.
• BSc Management (Marketing) will suit you if you are interested in strategic marketing management or in aspects of marketing such as market research, product development, brand management, integrated marketing communications, and retailing.
• To graduate with BSc Management (Marketing), you need to have studied at least 40 credits of second-year options (one-third of your studies) and at least 60 credits of final-year options (half of your studies) from the marketing subject area.
• Since the Management and Management (Specialism) degrees are identical in the first year, transfer between them is straightforward - so you should apply for only one of them.

Aims

• This course aims to promote critical awareness of the merits and complexities of management, and to instil an appreciation of the association between theory and practice.
• It aims to introduce you to important new developments in the field of management, and to enable you to develop appropriate practical and transferable skills.

Special features

• Study a broad-based management degree whilst specialising in marketing
• Your chosen specialism will be reflected in your final degree title - BSc (Hons) Management (Marketing)
• Don't want to specialise? Graduate with BSc (Hons) Management
• Selected course units grant exemptions from professional exams

Teaching and learning

• You will normally study four or five course units per semester.
• Each week there are on average two hours of lectures for each course unit and one-hour small group teaching, although this varies slightly, depending on course choices.
• You are expected to double this in private study.
• Group work and group or individual presentations will form a regular part of your assignments.

Coursework and assessment

• Essays, multiple choice tests, project reports and presentations, in-class tests, and weekly assignments constitute the coursework component of assessment, although the nature and proportion of coursework varies across course units.
• The remainder of assessment is by unseen examination.
• Depending on the degree course, in your final year you can choose to do a research-based dissertation or project.

Course unit details

• You take courses totalling 360 credits over the duration of your studies to graduate with Honours (120 credits in each year of study). This includes a mixture of 10 and 20-credits units.
• As your studies progress you have increasing flexibility in choosing courses which suit your personal interests and career aspirations.

Course content for year 1

• Your first year will give you a good grounding in accounting, finance, management, work psychology, marketing, sociology, and economics.
• This will help you to make more informed choices about optional course units in later years.
• You will study 120 credits in total.

Course units for year 1

• Economic Principles : Microeconomics | BMAN10001 | 10 | Mandatory
• Principles of Marketing | BMAN10101 | 10 | Mandatory
• Financial Decision Making M | BMAN10522M | 10 | Mandatory
• Fundamentals of Financial Reporting | BMAN10621M | 10 | Mandatory
• Fundamentals of Management Accounting | BMAN10632 | 10 | Mandatory
• Academic and Career Development | BMAN10780 | 10 | Mandatory
• Case Studies in Professional Management | BMAN10862 | 10 | Mandatory
• Introduction to Work Psychology | BMAN10872 | 10 | Mandatory
• Quantitative Methods for Business and Management | BMAN10960 | 20 | Mandatory
• Introduction to Management and Organisation Studies | BMAN10970 | 20 | Mandatory

Course content for year 2

• Your second-year course structure is determined by whether you select a specialism or prefer to continue to study a broad range of topics.
• If you decide to specialise, you will study 40 credits of core course units relating to your chosen specialism and 80 credits of optional course units to bring your total to 120 credits.
• If you do not wish to specialise, you will choose 120 credits of optional course units from across the management portfolio, which includes all the core course units for each specialism alongside additional topics.

Course units for year 2

• Marketing Management in a Digital Age | BMAN24281 | 20 | Mandatory
• Marketing Communications in the Digital Age | BMAN24352 | 20 | Mandatory
• Investment Analysis | BMAN20072 | 10 | Optional
• Financial Statement Analysis | BMAN20081 | 10 | Optional
• Consumer Behaviour | BMAN20271 | 20 | Optional
• American Society and Economy | BMAN20610 | 20 | Optional
• Financial Markets and Institutions | BMAN21011 | 10 | Optional
• Financial Reporting and Accountability | BMAN21020A | 20 | Optional
• Intermediate Management Accounting | BMAN21040A | 20 | Optional
• Foundations of Finance B | BMAN23000B | 20 | Optional
• Business Law 2: Law and the Modern Corporation in an International Context | BMAN24052 | 10 | Optional
• Creativity, Design & Entrepreneurship | BMAN24241 | 20 | Optional
• Ethical Business | BMAN24261 | 20 | Optional
• Globalization & Employment | BMAN24271 | 20 | Optional
• Operations Management and Strategy | BMAN24291 | 10 | Optional
• International Business | BMAN24312 | 20 | Optional
• Employment Relations and Human Resource Management | BMAN24332 | 20 | Optional
• Personnel Selection and Talent Management | BMAN24362 | 20 | Optional
• Sustainable Business | BMAN24372 | 20 | Optional
• Research Methodology | BMAN24410 | 20 | Optional
• Economic Analysis I: Firm Market and the Economy | BMAN24431 | 20 | Optional
• Foundations of Strategy and Innovation | BMAN24442 | 20 | Optional
• Business Data Analytics | BMAN24621 | 20 | Optional
• Business Law 1: Common Law and Common Business Liabilities | BMAN24761 | 10 | Optional
• Exploring Enterprise | MCEL10001 | 10 | Optional
• Exploring Enterprise | MCEL10022 | 10 | Optional

Course content for year 3

• In your final year, you will choose at least 60 credits of final-year course units from your chosen specialist area.
• You will then select an additional 60 credits of optional course units to bring your total to 120 credits.
• If you decide to opt for BSc Management without specialising, you can choose from most course units within the management portfolio and will select a total of 120 credits of optional course units.

Course units for year 3

• Business Data Analytics | BMAN24621 | 20 | Optional
• Contemporary Issues in Financial Reporting and Regulation | BMAN30030 | 20 | Optional
• International Finance | BMAN30060 | 20 | Optional
• Share Prices and Accounting Information | BMAN30071 | 10 | Optional
• Financial Derivatives | BMAN30091 | 10 | Optional
• Advanced Corporate Finance | BMAN30111A | 20 | Optional
• Accountability and Auditing | BMAN30131 | 10 | Optional
• Digital Transformation in Accounting | BMAN30151 | 10 | Optional
• Consultancy Project | BMAN30180 | 40 | Optional
• Corporate Governance in Context | BMAN30211 | 10 | Optional
• Financial Engineering | BMAN30242 | 10 | Optional
• Corporate Contracting and Managerial Behaviour | BMAN30702 | 10 | Optional
• Advanced Management Accounting | BMAN31040 | 20 | Optional
• Business Decision Analytics | BMAN31152 | 20 | Optional
• Marketing Strategy | BMAN31302 | 20 | Optional
• Services Marketing Management | BMAN31312 | 20 | Optional
• Retail Marketing | BMAN31461 | 20 | Optional
• Dissertation | BMAN31500 | 40 | Optional
• Organisational Change and Transformation in the 21st Century | BMAN31631 | 20 | Optional
• Equality and Fairness at Work | BMAN31652 | 20 | Optional
• Wicked Problems: Clumsy Solutions - Leadership in Healthcare | BMAN31762 | 20 | Optional
• Financial Market Microstructure | BMAN31792 | 10 | Optional
• Comparative Industrial Relations | BMAN31871 | 20 | Optional
• Economic Analysis II: Corporate Development, Growth and Strategy | BMAN31881 | 20 | Optional
• Human Resource Strategy and Practice | BMAN31901 | 20 | Optional
• Innovation and Markets | BMAN31911 | 20 | Optional
• Digital Economy: Platforms, AI and The Business | BMAN31952 | 20 | Optional
• International and Comparative Human Resource Management | BMAN31982 | 20 | Optional
• International Competitiveness and Innovation | BMAN31992 | 20 | Optional
• Advanced International Business | BMAN32071 | 20 | Optional
• Applied Practical Investing | BMAN32082 | 10 | Optional
• Supply Chain Management: Logistics and Purchasing | BMAN32151 | 20 | Optional
• Sustainable Business in Society | BMAN32251 | 20 | Optional
• Entrepreneurship and Venturing | BMAN32261 | 20 | Optional
• FinTech Revolution: The Digital Transformation of Financial Services | BMAN32272 | 20 | Optional
• Leadership and Success at Work | BMAN32292 | 20 | Optional
• Advanced Strategic Management | BMAN32312 | 20 | Optional
• Advanced Technology Enterprise | MCEL30011 | 10 | Optional
• Advanced Technology Enterprise | MCEL30012 | 10 | Optional
• Interdisciplinary Sustainable Development | MCEL30022 | 10 | Optional
• Enterprise Feasibility | MCEL30052 | 10 | Optional
• Developing Business Ideas | MCEL30111 | 10 | Optional

Careers

Career opportunities

• The University has its own dedicated Careers Service that you would have full access to as a student and for two years after you graduate.
• At Manchester you will have access to a number of opportunities to help boost your employability.

What jobs do our Management graduates go into?

• Examples of jobs recent graduates have gone onto include audit graduate, HR graduate analyst, internet consultant, and management trainee.

Who employs them?

• A wide range of companies including Balfour Beatty, Deutsche Bank, KPMG, Microsoft, and Tesco.

What about further study?

• Graduates have gone onto further study in business, economics, enterprise, and branding at institutions across the UK and internationally, including London Business School, the University of Jiao Tong, and the University of Lausanne.

Accrediting organisations

• Individual students have been able to obtain part-exemption from some examinations from accounting organisations in the UK and Ireland, depending on the course units chosen in the second and third years.
• It may be possible to obtain exemption from statistics, economics and accounting, but each institute has its own regulations that are subject to change.
• It is best to contact the accounting institute direct for details of its exemption policy.